The Lean Startup

The Lean Startup pdf epub mobi txt 電子書 下載2025

出版者:Crown Business
作者:Eric Ries
出品人:
頁數:336
译者:
出版時間:2011-9-13
價格:USD 28.00
裝幀:Hardcover
isbn號碼:9780307887894
叢書系列:The Lean Series
圖書標籤:
  • 創業
  • 互聯網
  • Entrepreneurship
  • Statup
  • 商業模式
  • 商業
  • 管理
  • Lean
  • Lean Startup
  • entrepreneurship
  • innovation
  • business model
  • agile
  • startup
  • customer development
  • iteration
  • validation
  • scalability
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具體描述

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

著者簡介

ERIC RIES is an entrepreneur and author of the popular blog Startup Lessons Learned. He co-founded and served as CTO of IMVU, his third startup, and has had plenty of startup failures along the way. He is a frequent speaker at business events, has advised a number of startups, large companies, and venture capital firms on business and product strategy, and is an Entrepreneur-in-Residence at Harvard Business School. His Lean Startup methodology has been written about in the New York Times, the Wall Street Journal, the Harvard Business Review, the Huffington Post, and many blogs. He lives in San Francisco.

圖書目錄

Part I.Vision :Start
Define
Learn
Experiment
Part II.Steer :Leap
Test
Measure
Pivot (or persevere)
Part III.Accelerate :Batch
Grow
Adapt
Innovate
Epilogue :Waste not
Join the movement.
· · · · · · (收起)

讀後感

評分

Why do we need lean startup? The traditional operation model of business is not suitable for startups, because startups are meant to be with high growth and full of uncertainty. Therefore, startups need a completely different way to run business, and this i...

評分

《道德经》和《精益创业》的暗合可以显示古今中外的人类智慧多么相通。不过,与老子惜字如金的风格不同,Eric Ries从实际操作的角度写出了一本300页厚的书,对如何“作于细”和“作于易”给出了系统化的建议。 背景: Eric Ries是一个硅谷的程序开发者,曾参与若干家公司的创...  

評分

像此类有明显主题,要告诉读者一个道理一种方法的书,通常分成两个部份,第一部份是要达成什么的结果,以及为什么要达成这样的结果。第二部份是要怎么样达成上述的结果,以及为什么要这样达成。例如此书第一部份所述就是在如今市场环境充满不确定的条件下,创业要借鉴...  

評分

像此类有明显主题,要告诉读者一个道理一种方法的书,通常分成两个部份,第一部份是要达成什么的结果,以及为什么要达成这样的结果。第二部份是要怎么样达成上述的结果,以及为什么要这样达成。例如此书第一部份所述就是在如今市场环境充满不确定的条件下,创业要借鉴...  

評分

如果你是个创业者,希望你可以好好读这本书。读之前,可以看看作者在Google做的一个演讲,http://www.youtube.com/watch?v=fEvKo90qBns 这本书我读过一后,发现观点真的是太适合刚开始创业的人了。刚开始创业的的人都会面临很多问题:1.没有足够的资金。2. 没有足够强大的团队...  

用戶評價

评分

係統創業流 什麼時候能讀到case有趣的商業書啊!

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MVP, AB Test, value hypothesis& growth hypothesis, pivot or perserve meeting

评分

終於把這邊大書看完瞭,不容易。簡單地說,用科學方法論來指導創新。實質上是用(提齣假設,實驗,調整)的方式來解決不確定性的問題。從這個角度上麵看,這本書提齣來的觀念非常有價值,所有人都應該去讀一下。當然大傢可以去看中文版。

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又可以和PM們談笑風生瞭。

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真搞不懂為什麼這本書評分這麼高。。。我仍然始終認為,創業過程中唯一不可缺少、最無價的是熱情,其他的,作為補充材料,你讀也罷,不讀也罷,總會漸漸學會

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