The Lean Startup pdf epub mobi txt 電子書 下載2025
- 創業
- 互聯網
- Entrepreneurship
- Statup
- 商業模式
- 商業
- 管理
- Lean
- Lean Startup
- entrepreneurship
- innovation
- business model
- agile
- startup
- customer development
- iteration
- validation
- scalability
具體描述
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.
The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.
Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
著者簡介
ERIC RIES is an entrepreneur and author of the popular blog Startup Lessons Learned. He co-founded and served as CTO of IMVU, his third startup, and has had plenty of startup failures along the way. He is a frequent speaker at business events, has advised a number of startups, large companies, and venture capital firms on business and product strategy, and is an Entrepreneur-in-Residence at Harvard Business School. His Lean Startup methodology has been written about in the New York Times, the Wall Street Journal, the Harvard Business Review, the Huffington Post, and many blogs. He lives in San Francisco.
圖書目錄
Define
Learn
Experiment
Part II.Steer :Leap
Test
Measure
Pivot (or persevere)
Part III.Accelerate :Batch
Grow
Adapt
Innovate
Epilogue :Waste not
Join the movement.
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讀後感
创业这个词，往往让人立即联想到车库、彻夜不眠、震惊世界的新产品、一夜暴富⋯⋯其实对于我这种风险厌恶的人来说，这些会让很多人心跳加速趋之若鹜的东西，恰好是让我多年来避之惟恐不及的原因：我喜欢靠两手两脚靠头脑做事，不喜欢靠肾上腺素做事。 但创业真的是肾上腺...
評分创业分为三个阶段，第一阶段是将想法变化为产品，最精简的产品却体现最核心的价值；第二阶段进一步细分市场，深入产品重点，形成对核心产品价值的认知；第三阶段是基于用户基数情况下，对市场深入理解和快速反应，拓展爱和速度，形成产品信仰。 创业本身就是某种形式的管理，...
評分像此类有明显主题，要告诉读者一个道理一种方法的书，通常分成两个部份，第一部份是要达成什么的结果，以及为什么要达成这样的结果。第二部份是要怎么样达成上述的结果，以及为什么要这样达成。例如此书第一部份所述就是在如今市场环境充满不确定的条件下，创业要借鉴...
評分接上一篇：一次内部“精益创业”的总结（http://xiaoqiang.me/?p=4063） 这一篇专门聊聊最小化原型，上一篇所说的内容里，最大的收获其实是对“最小化原型”有了更深的认识！把自己栽过跟头的地方拿出来分享一下： 不能阉割了主要功能 以前觉得最小化原型是越小，越简单越好...
用戶評價
Validated learning. Small batch and pull. Andon and 5 whys. It's the boring stuff that matters the most.
评分其實我覺得把lean的概念用在彆處已經有很多人寫過，作者把lean和創業做瞭很好的總結（盡管這個總結有點囉嗦而且很多地方說理和擺數據不太充分）。個人非常喜歡 validated learning 和pulling concept。在大企業廣泛應用這些方法是個問號，除非可以得到大老闆的支持。
评分#mint 內容紮實，實用性挺強
评分Network effect. AB test demand. Experimenting value&growth hypothesis (understand the drive). Find early adopters - concierge min viable product. Do cohort analysis. Scale with useful features/get rid of unnecessary (prioritize). No vanity/use actionable metrics. Think of runway as # (customer segment) pivots. Work on small batches. Ask 5 whys. M
评分花瞭不少時間去看，很值。創新核算中的同期群分析vs虛榮指標等等尤有啓發。以及，要正視心中的恐懼。
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