法拉奇綠訊營銷谘詢顧問公司的創建者和首席執行官,還是 《INC.》、《華爾街日報》及《哈佛商業評論》專欄作傢。他先前曾擔任過德勤顧問公司和喜達屋國際酒店集團的市場總監,還擔任過好萊塢著名知名媒體營銷公司——YaYa Media的首席執行官,現居住於洛杉磯和紐約。
[美]塔爾•雷茲
《小型商業財富》的一名編輯,為《INC》、 《耶路撒冷郵報》、《舊金山紀事報》和《GQW》供稿,現居住於紐約。
在綫閱讀本書
Book Description
YaYa CEO Ferrazzi works with "Inc." writer Raz to explain the guiding principles he has mastered over a lifetime of reaching out to explain what it takes to build the kind of lasting, mutually beneficial relationships that lead to professional and personal success.
From Publishers Weekly
The youngest partner in Deloitte Consulting's history and founder of the consulting company Ferrazzi Greenlight, the author quickly aims in this useful volume to distinguish his networking techniques from generic handshakes and business cards tossed like confetti. At conferences, Ferrazzi practices what he calls the "deep bump" - a "fast and meaningful" slice of intimacy that reveals his uniqueness to interlocutors and quickly forges the kind of emotional connection through which trust, and lots of business, can soon follow. That bump distinguishes this book from so many others that stress networking; writing with Fortune Small Business editor Raz, Ferrazzi creates a real relationship with readers. Ferrazzi may overstate his case somewhat when he says, "People who instinctively establish a strong network of relationships have always created great businesses," but his clear and well-articulated steps for getting access, getting close and staying close make for a substantial leg up. Each of 31 short chapters highlights a specific technique or concept, from "Warming the Cold Call" and "Managing the Gatekeeper" to following up, making small talk, "pinging" (or sending "quick, casual" greetings) and defining oneself to the point where one's missives become "the e-mail you always read because of who it's from." In addition to variations on the theme of hard work, Ferrazzi offers counterintuitive perspectives that ring true: "vulnerability... is one of the most underappreciated assets in business today"; "too many people confuse secrecy with importance." No one will confuse this book with its competitors.
From Booklist
Ferrazzi grew up in rural Pennsylvania, the son of a steelworker and a cleaning lady, yet his ability to connect with others led to a scholarship at Yale, a Harvard MBA, and a prestigious partnership at Deloitte Consulting. His skills at creating and maintaining a network of contacts are nothing short of those of a serious presidential contender. All business hopefuls seek to enter a sphere of players more powerful than themselves, and Ferrazzi says that sometimes all it takes is asking. The book is dense with suggestions. Seek out mentors to guide you and introduce you to the people you need to know and then become a mentor yourself. Use your initial conversation to show the other person what you have to offer them, and never keep score. Make others feel important by remembering their names and birthdays. And don't be afraid to open up and show vulnerability--it's a great icebreaker. Ferrazzi presents a whirlwind of ideas to widen your circle of contacts that goes way beyond the usual stale concepts of "networking."
David Siegfried
Book Dimension
length: (cm)23.4 width:(cm)16
點擊鏈接進入中文版:
彆獨自用餐
现在很多人在工作上的沟通都倾向于用微信或者QQ,尽可能不选择用电话,估计见面就更不愿意了。很不同的是,我一直都倾向于用电话来沟通,面谈则是必要的沟通方式。电话里的沟通不如面谈来得更为清晰透彻。也许大家真的是有社交恐惧症,文字沟通能够给到足够的反应时间,但我却...
評分之所以觉得成功是无法复制的,是因为本来我们每个人对成功的定义就不同,而一个人之所以能达到大众所较为公认的成功标准,那就证明他必有别人所不能做到之处,不然这个公认的成功标准也就成不了众人无法企及的标准了。 其实一直很反感这种所谓的“名人励志书”,想起来看这本...
評分 評分现在很多人在工作上的沟通都倾向于用微信或者QQ,尽可能不选择用电话,估计见面就更不愿意了。很不同的是,我一直都倾向于用电话来沟通,面谈则是必要的沟通方式。电话里的沟通不如面谈来得更为清晰透彻。也许大家真的是有社交恐惧症,文字沟通能够给到足够的反应时间,但我却...
評分现在参加《别独自用餐》新书抢购,将有机会获得免费用餐名额,“新年你不再一个人,我们一起,别独自用餐!” 活动报名时间:2010年12月15日至2011年1月14日 就餐时间:2011年1月15日(星期六) 中午11点30——13:30 就餐地点:大白鲨火锅超市(朝阳路店),朝阳区东八里庄5...
推薦給所有去歪果念本科的童鞋們看!
评分很佩服作者的一路經曆 要勇於嘗試 但某些完全不適閤我這個階段……
评分一本很實用很神奇的書。我邊讀邊照著書上操作。為EWB集資到近3k刀。還有昨天去參加晚宴 竟然被客戶(女的!)提齣一起吃午飯,老闆說去吧去吧,吃多少都給你報賬。我也有自己的客戶budget瞭木哈哈哈
评分boring得都沒看完。。。。不是這塊料就不趟著渾水瞭
评分推薦給所有去歪果念本科的童鞋們看!
本站所有內容均為互聯網搜索引擎提供的公開搜索信息,本站不存儲任何數據與內容,任何內容與數據均與本站無關,如有需要請聯繫相關搜索引擎包括但不限於百度,google,bing,sogou 等
© 2025 book.quotespace.org All Rights Reserved. 小美書屋 版权所有