Based on groundbreaking original research, The Why Axis is a colorful examination of why people do what they do—observed through the lens of incentives that can spur people to achieve.
Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try and solve big, difficult problems, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; whether women are really less competitive than men; and how to correctly price products and services.
Their field experiments in the factories, communities, and shops where real people live, work, and play show how economic incentives can change outcomes. Their results will change the way we both think about and take action on big and little problems, and force us to rely no longer on assumptions, but upon the evidence of what really works.
Uri Gneezy is the Arthur Brody Endowed Chair in Behavioral Economics and professor of economics and strategy at the Rady School of Management at UC San Diego. He has also been on the faculties of the University of Chicago, Israel's Technion, and the University of Haifa.
John List is the Homer J. Livingston Professor of Economics at the University of Chicago. He has been a research associate at the National Bureau of Economics (NBER) for more than decade and served as senior economist on the President's Council of Economic Advisors for environmental and resource economics.
通过观察人们在市场上的日常行为和活动,我们能够更好地理解他们的动机。我们的最重要的发现之一是:自我利益是人类行为的最根本动机之一—我们认为很多时候没有必要上升到“自私”的程度,称为“自我利益”也许更合适和准确一些。自私和自我利益表面上看来似乎是同义词,但事实上,...
评分如果你没有8个小时的时间读完这本书的话,欢迎你先用8分钟看看这一篇书评。 近一年,笔者从事着互联网教育行业平台策略的相关运营工作,希望对于平台政策、用户奖惩机制、用户分层体系等概念有进一步的思考,终于抽空一口气看完《隐性动机》,目的是搞清楚以下几个问题: - 什...
评分通过观察人们在市场上的日常行为和活动,我们能够更好地理解他们的动机。我们的最重要的发现之一是:自我利益是人类行为的最根本动机之一—我们认为很多时候没有必要上升到“自私”的程度,称为“自我利益”也许更合适和准确一些。自私和自我利益表面上看来似乎是同义词,但事实上,...
评分长久以来,我一直很好奇华为的成功。加上我认识的几位华为的高管,他们常常给我讲起在华为的点滴,以及他们自己思考为什么华为能获得巨大的成功的时候,每次都会提到并感叹华为的激励制度。 虽然我只是道听途说,没有机会完全的了解华为内部激励制度的细节特征,但是今天还是很...
It seems that we learned less and less from today's empirical work, perhaps field experiment is a more promising method to approach the reality.
评分听完了audio book. 研究的都是非常非常重要的现实问题:男女收入差距、公立教育和学前教育、歧视、慈善与企业决策。Big questions and creative methods. Highly innovative and really impressive. But I'm curious about how Acemoglu comments this book? Maybe "counterfactual analysis based on microdata that ignores general equilibrium and political economy issues may lead to misleading conclusions." I guess.
评分日课038 | 花小钱的学问
评分DW推荐 内容和观点的确很有趣
评分It seems that we learned less and less from today's empirical work, perhaps field experiment is a more promising method to approach the reality.
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