图书标签: 信息可视化 思维 沟通 管理 ppt design DanRoam 沟通表达
发表于2024-10-05
The Back of the Napkin pdf epub mobi txt 电子书 下载 2024
The acclaimed bestseller about visual problem solving-now bigger and better "There is no more powerful way to prove that we know something well than to draw a simple picture of it. And there is no more powerful way to see hidden solutions than to pick up a pen and draw out the pieces of our problem." So writes Dan Roam in "The Back of the Napkin," the international bestseller that proves that a simple drawing on a humble napkin can be more powerful than the slickest PowerPoint presentation. Drawing on twenty years of experience and the latest discoveries in vision science, Roam teaches readers how to clarify any problem or sell any idea using a simple set of tools. He reveals that everyone is born with a talent for visual thinking, even those who swear they can't draw. And he shows how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights. Take Herb Kelleher and Rollin King, who figured out how to beat the traditional hub-and-spoke airlines with a bar napkin and a pen. Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers. Now with more color, bigger pictures, and additional content, this new edition does an even better job of helping you literally see the world in a new way. Join the teachers, project managers, doctors, engineers, assembly-line workers, pilots, football coaches, marine drill instructors, financial analysts, students, parents, and lawyers who have discovered the power of solving problems with pictures.
Dan Roam is the author of two international bestsellers, The Back of the Napkin: Solving Problems and Selling Ideas with Pictures and Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures, both published by Portfolio Trade, a Penguin imprint. The former was selected as Business Week and Fast Company’s best innovation book of the year, and Amazon’s #5 selling business book. The Back of the Napkin has been published in 25 languages and is a bestseller in Japan, South Korea, and China.
Dan has helped leaders at Microsoft, eBay, Google, Wal-Mart, Boeing, Lucas Film, Gap, Intel, Cisco, IBM, Kraft, Stanford University, Carnegie-Mellon, The MIT Sloan School of Management, the US Navy, and the United States Senate solve complex problems through visual thinking. Dan and his whiteboard have appeared on CBS, CNN, MSNBC, ABC News, Fox News, and NPR. His visual explanation of American health care was selected by BusinessWeek as “The World’s Best Presentation of 2009.” This inspired the White House Office of Communications to invite Dan in for discussions on visual problem solving.
Dan is the founder of Digital Roam Inc, a management consulting company that helps business executives solve complex problems through visual thinking. Through lectures, workshops, books, and hands-on projects with many of the world’s most influential organizations, Dan as helped teams learn to solve complex problems by relearning how to see. Dan discovered the power of pictures as a business problem-solving tool in the 1990′s when he founded the first marketing communications company in what was then the Soviet Union. With no Russian language skills, he quickly realized that his business pictures transcended the language barrier. Since that eye-opening experience, Dan has been fine-tuning the visual thinking tools he introduces in his books.
Roam received two degrees at the University of California, Santa Cruz: fine art and biology. This combination of art and science kicked off Dan’s cross-disciplinary approach to problem solving. Dan is a licensed pilot, a skill that demands constant practice in understanding complex visual information displays. He has applied his business-oriented visual thinking skills while working in Switzerland, Russia, Thailand, France, Holland, and the US. He lives in San Francisco.
Problem-solving, broaden thoughts .Integrated with other methods when practicing will be useful.
评分another way of thinking
评分如何用图表呈现信息,表达观点,说服他人。中间的案例非常精彩,呈现了作者非常精彩清晰有见地的思维,然而光看这本书感到并不能学到这种思维。书中语言似乎有可以降低画图以及通过视觉思维呈现解决问题的难度的嫌疑,真正想有效地运用在工作生活中似乎还是需要很多的复习、练习与思考。最后的致谢很可爱。
评分刚开始看觉得眼前一亮,其实大部分都没啥用,做咨询或者PM的人也许用得上,基本就是如何忽悠人
评分还是去读设计大师和HCI研究人员的书比较好
柱状图,饼状图,流程图等等,这些在学校都有学过,在工作中也有用过。图表确实是一种让人比较容易接受,比较容易明白的方式。 本书对我而言其实也没有什么很新很特别的东西,只是在原本使用图表的基础上,加入了实例,这样就让没接触过的朋友们更容易接受。如果你为怎么做图...
评分作者是干咨询的,所以很能忽悠,自成一说的理论。说白了,就是用画图的方式来解决问题。但是对一般人而言,这样做未必能达到PPT跟EXCEL的效果。书的内容非常充实,只是要完全看懂,需要相当的悟性跟时间。译者挺用心的,谢谢。 【延伸】 http://www.thebackofthenapkin.com/ ...
评分原文发表于2010-1-13发表于中华读书报(http://www.gmw.cn/01ds/2010-01/13/content_1038969.htm) 年底快到了,多数人都面临的问题就是做年终总结和年度规划,我也不例外,如何将1年的工作和未来1年的计划提炼成几页PPT让老板眼睛一亮一直是我苦恼的事情。 作为...
评分两个感觉: 1.让你知道想问题其实不是那么痛苦的事情 2.让自己的想法看得见摸得着,比想想更有执行力 里面的一些句子,觉得还不错 餐巾纸的背面 Dan Roam □了解哪些才是当前需要做的事。 □预计听众的预期 □我们前进的目标在哪里? □把两种基本“展示”框架结合到一起,就...
评分The Back of the Napkin pdf epub mobi txt 电子书 下载 2024