Strategic Thinking

Strategic Thinking pdf epub mobi txt 电子书 下载 2025

出版者:
作者:Wootton, Simon; Horne, Terry;
出品人:
页数:160
译者:
出版时间:2010-8
价格:204.00元
装帧:
isbn号码:9780749460778
丛书系列:
图书标签:
  • strategy 
  • 管理 
  • 博弈论 
  •  
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Now in its third edition, Strategic Thinking , takes you step by step through the questions to ask, in order to formulate strategies and write clear and concise strategic plans. Based on three core actions - creating knowledge, innovating ideas and implementing change - Strategic Thinking consists of hundreds of examples and advice on: how to gain a deeper understanding of your market; how to develop a strategic vision; how to think critically about proposals; how to survive and thrive in a recession; how to implement and manage strategic changes.

With online material to support each step and strengthen your ability to predict future changes, a sectioncovering key aspects of leadership and neuroscience; and prompt sheets, action plans and useful summaries, this fully updated third edition is an all-in-one strategy manual for marketers, leaders, managers and businessstudents.

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