Amazon Unbound

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出版者:Simon & Schuster
作者:Brad Stone
出品人:
页数:496
译者:
出版时间:2021-5-11
价格:USD 30.00
装帧:
isbn号码:9781982132613
丛书系列:
图书标签:
  • Amazon
  • Jeff Bezos
  • Business Strategy
  • E-commerce
  • Innovation
  • Leadership
  • Technology
  • Retail
  • Digital Disruption
  • Company History
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具体描述

From the bestselling author of The Everything Store, an unvarnished picture of Amazon’s unprecedented growth and its billionaire founder, Jeff Bezos, revealing the most important business story of our time.

Almost ten years ago, Bloomberg journalist Brad Stone captured the rise of Amazon, an internet pioneer quietly changing the way we shop online, in his bestseller The Everything Store. But ever since, Amazon has expanded exponentially, inventing novel products like Alexa and disrupting countless industries, while its workforce has quintupled in size and its valuation has soared to well over a trillion dollars. Jeff Bezos’s empire, once housed in a garage, now spans the globe. Between services like Whole Foods, Prime Video, and Amazon’s cloud computing unit, AWS, plus Bezos’s ownership of The Washington Post, it’s impossible to go a day without encountering its impact. We live in a world run, supplied, and controlled by Amazon and its iconoclast founder.

In Amazon Unbound, Brad Stone presents a deeply reported, vividly drawn portrait of how a retail upstart became one of the most powerful and feared entities in the global economy. With unprecedented access to current and former executives, employees, regulators, and critics, Stone shows how seismic changes inside the company over the past decade led to dramatic innovations, as well as to missteps that turned public sentiment against its sharp-elbowed business practices and gameshow treatment of its search for a second headquarters.

Stone also probes the evolution of Bezos himself—who started as a geeky technologist totally devoted to building Amazon, but who transformed to become a fit, disciplined billionaire with global ambitions; who ruled Amazon with an iron fist, even as he found his personal life splashed over the tabloids. As his empire expands, the book investigates how Bezos gradually pulled away from day-to-day activities at Amazon to focus on his many interests outside of it, announcing his momentous transition from CEO to executive chairman.

Definitive, timely, and revelatory, Stone has provided an unvarnished portrait of a man and company that we couldn’t imagine modern life without.

作者简介

Brad Stone is senior executive editor for global technology at Bloomberg News and the author of Amazon Unbound: Jeff Bezos and the Invention of a Global Empire. The book, to be published in May 2021, continues the story that he began with The Everything Store: Jeff Bezos and the Age of Amazon, a New York Times bestseller that won the 2013 Business Book of the Year Award from the Financial Times and Goldman Sachs and has been translated into more than 35 languages. He is also the author of The Upstarts: Uber, Airbnb, and the Battle for the New Silicon Valley. He is a twin, and the father of twins, and lives in the San Francisco Bay Area.

目录信息

读后感

评分

不同于一般的人物传记,这本书名字虽然叫《贝佐斯传》,可是主要写的却是亚马逊,帮助理解亚马逊近10年的变化。原来和该书的作者有关,他似乎并不被贝佐斯本人和他妻子待见,甚至贝佐斯本人根本不愿意接受他的采访,尽管如此,这本书面世后叫好又叫座。下面让我们一起来品读这...  

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关于读布拉德斯通《贝佐斯传》读后感 2022年读的5/40书是《贝佐斯传》,最初了解贝佐斯是因为得到大学有一堂课讲贝佐斯的飞轮效应,整体感觉这本书读感并不是特别好,不建议推荐。开卷有益读摘如下: 1、大多数人喜欢人性中善良、慷慨、开放、诚实、将心比心等特质,这些特质往...  

评分

不同于一般的人物传记,这本书名字虽然叫《贝佐斯传》,可是主要写的却是亚马逊,帮助理解亚马逊近10年的变化。原来和该书的作者有关,他似乎并不被贝佐斯本人和他妻子待见,甚至贝佐斯本人根本不愿意接受他的采访,尽管如此,这本书面世后叫好又叫座。下面让我们一起来品读这...

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没有看完,两次启动,都放弃了。翻译有问题,内容也不是想要的东西,极具个性的老板,以及以盈利为目的的打拼,不知道是增加了难度,还是降低了难度。 启发还是有的,人们喜欢物美价廉,大数据给了市场竞争下,技术指导。创新的困难的,但是必须的,想市场调研青春是不现实的,...  

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几年前读过一网打尽,那时感觉一般,差点错失同一作者这本杰作。 工作在一家中国的互联网大厂,一直以亚马逊为神而学习,工作里面处处都是亚马逊的影子,所以读这本书时内心的共鸣是巨大的。 关于亚马逊的书,近期还有一本working backwards(逆向工作法)。那本书胜在作者是内...  

用户评价

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The making of Amazon empire.

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每章之间的关系比较松散,讲了亚马逊对新产品(如echo/Alexa)系统的创新,在一些国际市场的扩张故事如中国和印度市场的经验和墨西哥的大幅扩张,贝索斯自己对华盛顿邮报的投资等等。挖掘了一些有争议的话题 但是似乎没有得到亚马逊的支持所以话题只是抛了出来但没有亚马逊的解释

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8/10. 没啥深度但是八卦多,好看。需要注意的是这本书其实是作者前一本书的The Everything Store的续作,叙事是从2010年左右开始的。

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The founding history of Amazon is in the first half book, and the milestones and timelines are clear and perceivable from outsiders.Firestone, Amazon go and Alexa, blue origin and the latest challenge COVID-19 protest, the latter half is about bezoar himself. Just love the book, and how it depicted the story from solely third party angle.

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描述2012年后亚马逊的一些大事:Alexa, Amazon Go, India, HQ2, 离婚… Bezos和S Team的的成功品质: 成功的欲望,工作狂,严厉甚至对人苛刻的没有同理心。

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