圖書標籤:
发表于2024-12-23
The Cold Start Problem pdf epub mobi txt 電子書 下載 2024
A venture capitalist draws on expertise developed at the premier venture capital firm, Andreessen Horowitz, and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging networks effects to launch and scale towards billions of users.
Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth.
Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, Pinterest — to provide unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries.
The Cold Start Problem reveals what makes winning networks successful, why some startups fail to successfully scale, and most crucially, why products that create and compete using the network effect are virally important today.
Andrew Chen is a General Partner at Andreessen Horowitz where he invests in consumer technology, including social, marketplace, entertainment, and gaming experiences. Today, Andrew serves on the boards of Envoy, Hipcamp, SandboxVR, Singularity6, Sleeper, Snackpass, Substack, and Virtual Kitchen Co.
Prior to joining a16z, Andrew led the Rider Growth teams at Uber. He has also served as an advisor/investor for tech startups including AngelList, Barkbox, Boba Guys, Dropbox, Front, Gusto, Kiva, Product Hunt, Tinder, Workato, and others.
Andrew holds a B.S. in Applied Mathematics from the University of Washington.
整體結構是清楚的。但是一開始說要把network effect講透,sorry並沒有。case study很多,不忘隱晦告訴你這些企業可以但是你參照一樣的不一定行的通哦!那我參考啥呢
評分感覺所謂的知名投資人最好不要輕易寫書,不然很容易暴露投到好的項目是因為自己的能力呢還是因為所在平颱的優勢。
評分整體結構是清楚的。但是一開始說要把network effect講透,sorry並沒有。case study很多,不忘隱晦告訴你這些企業可以但是你參照一樣的不一定行的通哦!那我參考啥呢
評分內容不錯,就是寫得不太好。需要找到重點專門閱讀,一些部分的價值不大、或者錶達不是很清晰。
評分迄今為止主流互聯網的競爭,就是幾大具備網絡效應平颱之間的競爭,也許未來還是如此。這本書較為具體地描繪瞭具備網絡效應平颱的發展階段、案例,裏麵涉及到的問題,是對平颱型互聯網發展模式的很好總結。希望未來互聯網可以更多姿多彩一些,網絡效應也應該有新的形式齣現。
这本书的评价一般(Amazon + 豆瓣),但读下来还可以,主要是组织没什么条理。现有的内容可以砍半,或者换成一半研究更深入的内容 但对于没有直接参与过的人(起步或scaling),读这本书是一个好的思考机会,可以由此理解、思考自己的业务怎么做会更好 阅读建议 - 推荐读者:没...
評分这本书的评价一般(Amazon + 豆瓣),但读下来还可以,主要是组织没什么条理。现有的内容可以砍半,或者换成一半研究更深入的内容 但对于没有直接参与过的人(起步或scaling),读这本书是一个好的思考机会,可以由此理解、思考自己的业务怎么做会更好 阅读建议 - 推荐读者:没...
評分这本书的评价一般(Amazon + 豆瓣),但读下来还可以,主要是组织没什么条理。现有的内容可以砍半,或者换成一半研究更深入的内容 但对于没有直接参与过的人(起步或scaling),读这本书是一个好的思考机会,可以由此理解、思考自己的业务怎么做会更好 阅读建议 - 推荐读者:没...
評分这本书的评价一般(Amazon + 豆瓣),但读下来还可以,主要是组织没什么条理。现有的内容可以砍半,或者换成一半研究更深入的内容 但对于没有直接参与过的人(起步或scaling),读这本书是一个好的思考机会,可以由此理解、思考自己的业务怎么做会更好 阅读建议 - 推荐读者:没...
評分这本书的评价一般(Amazon + 豆瓣),但读下来还可以,主要是组织没什么条理。现有的内容可以砍半,或者换成一半研究更深入的内容 但对于没有直接参与过的人(起步或scaling),读这本书是一个好的思考机会,可以由此理解、思考自己的业务怎么做会更好 阅读建议 - 推荐读者:没...
The Cold Start Problem pdf epub mobi txt 電子書 下載 2024