Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don?t want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.
Dana Thomas is the author of the New York Times bestseller, Deluxe: How Luxury Lost Its Luster, published by The Penguin Press in 2007. She began her career writing for the Style section of The Washington Post in Washington, D.C. and from 1995 to 2008, she served as the European cultural and fashion correspondent for Newsweek in Paris. Most recently, she was the European editor of Condé Nast Portfolio. She has written for the New York Times Magazine, The New Yorker, Vogue, Harper's Bazaar, Los Angeles Times and Financial Times in London and serves as the Paris correspondent for Australian Harper's Bazaar. Thomas is a member of the Anglo-American Press Association in Paris and the Overseas Press Club. She taught journalism at The American University of Paris from 1996 to 1999. In 1987, she received the Sigma Delta Chi Foundation Scholarship and the Ellis Haller Award for Outstanding Achievement in Journalism. She lives in Paris.
Deluxe- How Luxury Lost its Luster (what she wrote and what I thought) 作者Dana Thomas, 一名從上世紀80年代開始活躍的fashion writer。是的,writer,而不是現在人人可以挂個名字的editor。不過時光荏苒,現在這個行業再沒有多少人會寫作,也許因爲,更多的人選擇不去...
評分炫富妹郭美美用红十字会的钱买爱马仕,骚和尚释道心用香客的钱买古驰等现象并不是中国特色。对名牌手袋的迷恋,中外如一!2005年9月,卡特里娜飓风的受害者在亚特兰大路易威登精品店用他们的红十字卡购买价值800美元的手袋。这事一经见报,LV停止接受红十字卡付帐,并把已经交...
評分记得第一堂奢侈品牌课,老师就问了luxury是什么,大家的答案五花八门,有关于质量,梦想,生活方式,炫耀等等,但是有一点可以肯定的是人们眼中的奢侈存在在集团品牌所鼓吹构建出的blingbling梦想泡泡中。市场全球化和大众化奢侈的过渡使得奢侈品牌渐渐失去他们的灵魂,奢侈已...
評分当尼采喊出“上帝死了”之后,又有人喊出“艺术死了”,“崇高死了”。轰轰烈烈的消费社会到来,让一切经典的都死了。是这样吗?看了《奢侈的》(黛娜.托马斯著,李孟苏、崔薇译,重庆大学出版社出版)之后,我知道,真正的奢侈品,确实死了。书中告诉我们,当下我们消费的奢侈...
評分当尼采喊出“上帝死了”之后,又有人喊出“艺术死了”,“崇高死了”。轰轰烈烈的消费社会到来,让一切经典的都死了。是这样吗?看了《奢侈的》(黛娜.托马斯著,李孟苏、崔薇译,重庆大学出版社出版)之后,我知道,真正的奢侈品,确实死了。书中告诉我们,当下我们消费的奢侈...
奢侈品消費不是功能性而是地位性消費——石崇們鬥富不是閑得蛋疼無聊,而是為瞭給競爭者殺雞儆猴、嚮有意閤作的對象展示自身實力的錶現。官方強調的“節儉”和普通人的“摳門”根本就是兩迴事:前者害怕民眾中齣現帶有明星與廣告效應光環的個體,而後者則是物欲暫時無法滿足的退讓。這些都和所謂的“儉以養德”毫無關係
评分為毛奢侈品現在的光環褪去瞭,因為假貨,降價,快消品牌的崛起,富人的增多,品牌的自降身價。書裏信息量翔實,豐富。文筆也極其吸引人,很久沒有一直讀下去也不纍的感覺瞭!
评分有點隔靴搔癢啊
评分Thomas: Luxury has lost its luster.
评分group mentality , “War destroys man, but luxury destroys mankind; at once corrupts the body and the mind.”
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