Dana Thomas is the author of the New York Times bestseller, Deluxe: How Luxury Lost Its Luster, published by The Penguin Press in 2007. She began her career writing for the Style section of The Washington Post in Washington, D.C. and from 1995 to 2008, she served as the European cultural and fashion correspondent for Newsweek in Paris. Most recently, she was the European editor of Condé Nast Portfolio. She has written for the New York Times Magazine, The New Yorker, Vogue, Harper's Bazaar, Los Angeles Times and Financial Times in London and serves as the Paris correspondent for Australian Harper's Bazaar. Thomas is a member of the Anglo-American Press Association in Paris and the Overseas Press Club. She taught journalism at The American University of Paris from 1996 to 1999. In 1987, she received the Sigma Delta Chi Foundation Scholarship and the Ellis Haller Award for Outstanding Achievement in Journalism. She lives in Paris.
Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don?t want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.
一般来说,你可以在未来的100年里这样打造自己的奢侈品品牌。 首先,你的血统很重要,最好非富即贵,但重点是自己一定是家道没落的普通人。有一个爱美的心,天子独特的审美能力,最重要的是有“手艺人的作品情怀”。 年轻时给别人打工没关系,但尽量找些名人或大品牌学设计学手...
评分Deluxe- How Luxury Lost its Luster (what she wrote and what I thought) 作者Dana Thomas, 一名從上世紀80年代開始活躍的fashion writer。是的,writer,而不是現在人人可以挂個名字的editor。不過時光荏苒,現在這個行業再沒有多少人會寫作,也許因爲,更多的人選擇不去...
评分1. 奢侈品的出身——大品牌源于小店铺 当今奢侈品行业60%的市场份额被35个主要品牌所掌控,像路易威登、古驰、普拉达、乔治阿玛尼、爱马仕以及香奈儿这些品牌年营业额都在10亿美元以上。其实多数我们津津乐道的奢侈品牌都是18世纪、19世纪卑微的匠人们为王室制造精美手工...
评分奢侈品是一个不断滑落又保持顶峰的锥形沙堆,是一个不断推陈出新、后来居上的发展过程。 某种物品、品牌的奢侈品光芒也会和太阳一样,曾经光芒万丈,最后慢慢熄灭。曾经丝绸、瓷器是奢侈品,但它们现在是日用品,LV、Gucci等也将重复这一过程。 但奢侈品是永远不会消失,奢侈...
评分还记得以前看过一篇文章写到,你不要以为自己自己有个LV的包,有个Gucci的眼镜,有多几件大牌的奢侈品就以为自己是有钱人,真正有钱人的世界你根本不懂。的确,仅仅拥有几件叫得出名的大牌而已,对大牌又了解多少呢? 刚工作的头两年工资不高,但是同一批进来的同事...
有点隔靴搔痒啊
评分奢侈品消费不是功能性而是地位性消费——石崇们斗富不是闲得蛋疼无聊,而是为了给竞争者杀鸡儆猴、向有意合作的对象展示自身实力的表现。官方强调的“节俭”和普通人的“抠门”根本就是两回事:前者害怕民众中出现带有明星与广告效应光环的个体,而后者则是物欲暂时无法满足的退让。这些都和所谓的“俭以养德”毫无关系
评分奢侈品消费不是功能性而是地位性消费——石崇们斗富不是闲得蛋疼无聊,而是为了给竞争者杀鸡儆猴、向有意合作的对象展示自身实力的表现。官方强调的“节俭”和普通人的“抠门”根本就是两回事:前者害怕民众中出现带有明星与广告效应光环的个体,而后者则是物欲暂时无法满足的退让。这些都和所谓的“俭以养德”毫无关系
评分"Luxury is the ease of a T-shirt in a very expensive dress. If you don't have it, you are not a person used to luxury. You are just a rich person who can buy stuff." "Luxury if not how much you can buy. Luxury is the knowledge of how to do it right, how to take the time to understand and choose well. Luxury is buying the right thing."
评分group mentality , “War destroys man, but luxury destroys mankind; at once corrupts the body and the mind.”
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