The Art of the Start pdf epub mobi txt 电子书下载 2024

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Guy Kawasaki

Portfolio Hardcover

2004-09-09

226

USD 26.95

Hardcover

9781591840565

图书标签: 创业 startup entrepreneurship 管理商业 business Management start

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发表于2024-10-03

The Art of the Start epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

The Art of the Start pdf epub mobi txt 电子书下载 2024

图书描述

What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? These are some of the issues everyone faces when starting or revitalizing any undertaking, and Guy Kawasaki, former marketing maven of Apple Computer, provides the answers. The Art of the Start will give you the essential steps to launch great products, services, and companies—whether you are dreaming of starting the next Microsoft or a not-for-profit that’s going to change the world. It also shows managers how to unleash entrepreneurial thinking at established companies, helping them foster the pluck and creativity that their businesses need to stay ahead of the pack. Kawasaki provides readers with GIST—Great Ideas for Starting Things—including his field-tested insider’s techniques for bootstrapping, branding, networking, recruiting, pitching, rainmaking, and, most important in this fickle consumer climate, building buzz. At Apple, Kawasaki helped turn ordinary customers into fanatics. As founder and CEO of Garage Technology Ventures, he has tested his iconoclastic ideas on real- world start- ups. And as an irrepressible columnist for Forbes , he has honed his best thinking about The Art of the Start .

The Art of the Start 下载 mobi epub pdf txt 电子书

著者简介

图书目录

The Art of the Start pdf epub mobi txt 电子书下载

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用户评价

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make sense

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这书写得不错。未来需要的时候应该会再看一遍

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对Kawasaki的style完全没有免疫力！这本书还是很入门的，实用到连BP的字体都告诉大家了。不过我比较喜欢他说的几句话 make meaning, right a wrong

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每个创业者的必读书，涉及针对初创企业的方方面面，涵盖创业阶段的有所迷途和解决方案

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苹果公司高管的作品，写得很实用

读后感

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http://blog.guykawasaki.com/ 很有个人魅力的风险投资人。对创业和互联网有兴趣的朋友可以看看他的Blog

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转自：猪猪侠网站（www.zzxia.com） 2007年12月5日，Google宣布Google Adsense创业故事大赛（the Adsense Story Contest）获胜者是：HomeTips.com。该网站的主要特色就是提供免费的、聚焦房子装修翻新的信息内容。比如，这两天我们可以在该网站上找到许多“悬挂圣诞灯...

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Guy Kawasaki佩服！思路清醒，层层叠进的inspiring的mantra，看完书后的第一反应就是：原来我就是要做这个：startup!

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说了一些实际的情况，不错不过那些什么IPO之类的离我们太远大多数可能仅仅只够开个店，然后赚点小钱奔小康世界级企业····太遥远了何况中国税负那么重，还有国有企业垄断

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作者是硅谷的名人，作品讲的是硅谷的人和事，如果你想在高新技术、互联网、ＶＣ投融资等等领域有点作为，这本书超级实用！语言生动，案例丰富，读起来很有趣又能学到好东西！

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The Art of the Start pdf epub mobi txt 电子书下载 2024