克莱顿•克里斯坦森:哈佛商学院教授,因其在企业创新方面的深入研究和独到见解,被尊称为“创新大师”。1997年,当《创新者的窘境》英文版出版时,克莱顿•克里斯坦森只是哈佛商学院的助理教授。而此书一出,就确立了他在创新技术管理领域的权威地位
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Book Description
In this revolutionary bestseller, Harvard professor Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership -- or worse, disappear completely. And he not only proves what he says, he tells others how to avoid a similar fate.
Focusing on "disruptive technology" -- the Honda Super Cub, Intel's 8088 processor, or the hydraulic excavator, for example -- Christensen shows why most companies miss "the next great wave." Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation.
Find out:
* When it is right not to listen to customers.
* When to invest in developing lower-performance products that promise lower margins.
* When to pursue small markets at the expense of seemingly
larger and more lucrative ones.
Sharp, cogent, and provocative, The Innovator's Dilemma is one of the most talked-about books of our time -- and one no savvy manager or entrepreneur should be without.
Book Dimension
length: (cm)19.7 width:(cm)13.5
本书的逻辑: 一些大公司无法成功利用颠覆性的技术变革,不是因为他们无意识,技术能力不够,没有开发相关产品,没有适合的人才,没有投入资源; 而是因为: 1 目标依然锁定在现有市场,新技术仍用于满足现有用户需求和在现有市场中争抢份额,造成新生产品“没有市场”的错觉 -...
评分克莱顿.克里斯坦森(Clayton.M.Christensen) 在《创新者窘境》里描绘了上世纪末的“硬盘驱动器大战”,在这场广泛、快速、残酷的技术变革和市场刷新中,新兴企业不断淘汰成熟的顶级企业,成就了创新颠覆的经典一幕。 任何行业都存在两种类型的创新变革,第一种是以对产品性能...
评分I have heard about this book for a long time. Bought it from Amazon and read through the whole book. Just like "Crossing the Chasm", it's a must read book for business and entrepreneur. This book gives an excellent explanation on Why it's Google, rather th...
评分 评分本书的逻辑: 一些大公司无法成功利用颠覆性的技术变革,不是因为他们无意识,技术能力不够,没有开发相关产品,没有适合的人才,没有投入资源; 而是因为: 1 目标依然锁定在现有市场,新技术仍用于满足现有用户需求和在现有市场中争抢份额,造成新生产品“没有市场”的错觉 -...
自己挖的坑,容易把自己埋了。
评分书越读越慢了啊
评分语言学术,但养分太多了,真是好书,怪不得乔布斯喜欢
评分Great book in understanding the technical business world!
评分书越读越慢了啊
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