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Pretace w hy do some social groups, economic institutions, and nations advance and prosper? This subject has fascinated and consumed the attention of wnters, companies, and govemments fo

迈克尔·波特，竞争战略和国际竞争力领域的国际权威之一，哈佛商学院商业管理学院的C.RolandChristensen教授。1983年，他被任命为里根总统的产业竞争委员会委员，开始引发美国的竞争力讨论。他曾为各州首脑、州长、市长和世界各国的CEO们作过咨询，并曾获得威尔斯经济学奖、亚当·斯密奖、三项迈肯锡奖，以及斯德哥尔摩和其他6个大学的荣誉博士学业位。波特教授有14本著作，其中包括：《竞争战略》、《竞争优势》和《竞争战略案例》，所有著作均由自由出版社出版。波特教授现住在麻萨诸塞州的布鲁克林。

Contents
Preface
l The Need for a New Paradigm
Conflicting Explanations Asking the Right Question
Classical Rationales for Industry Success The Need
for a New Paradigm Toward a New Theory of National
Competitive Advantage The Study A Broader
Concept of Competitive Advantage
PARTl
FOUNDATlONS
2 The Competitive Advantage of Finns in Global Industries
Competitive Strategy Competing Intemationally The
Role of National Circumstances in Competitive
Success
3 Determinants of National Competitive Advantage
Detenninants of National Advantage Factor Conditions
Demand Conditions Related and Supporting
Industries Firm Strategy, Structure, and
Rivalry The Role of Chance The
Role of Govemment The Detenninants in
Perspective
4 The Dynamics of National Advantage
Relationships Among the Determinants The Detenninants
as a System Clustering of Competitive Industries
The Role of Geographic Concentration The Genesis
and Evolution of a Competitive Industry The Loss of
National Advantage The Diamond in Perspective
PARTⅡ
INDUSTRIES
5 Four Studies in National Competitive Advantage
The German Printing Press Industry The American Patient
Monitoring Equipment Industry The italian Ceramic
Tile Industry The Japanese Robotics Industry
6 National Competitive Advantage in Services
The Growing Role of Services in National Economies
Intemational Competition in Services The Relationship
Between Services and Manufacturing National
Competitive Advantage in Services Case Studies in
the Development of Competitive Service Industries
PART III
NATlONS
7 Pattems of National Competitive Advantage:
The Eariy Postwar Winners
American Postwar Dominance Stable Switzerland
Sweden's Choices Renewing German Dynamism
8 Emerging Nations in the 1970s and 1980s
The Rise of Japan Surging Italy Emerging
Korea
9 Shifting National Advantage
The Slide of Britain Crosscurrents in America
Postwar Development in Perspective
10 The Competitive Development of National Economies
Economic Development Stages of Competitive
Development The Stages and the Postwar Economies
of Nations Postwar Economic Progress in
Perspective
PART IV
IMPLlCATlONS
11 Company Strategy
Competitive Advantage in Intemational Competition The
Context for Competitive Advantage Improving the
National Competitive Environment Where and How
to Compete Tapping Selective Advantages in Other
Nations Locating the Home Base The Role of
Leadership
12 Govemment Policy
Premises of Govemment Policy Toward Industry
Govemment Policy and National Advantage
Govemment's Effect on Factor Conditions
Govemment's Effect on Demand Conditions
Govemment's Effect on Related and Supporting
Industries Govemment's Effect on Firm Strategy
Structure, and Rivalry Govemment Policy and the
Stages of Competitive Development Targeting
Govemment Policy in Developing Nations The Role
of Govemment
13 National Agendas
The Agenda for Korea The Agenda for Italy The
Agenda for Sweden The Agenda for Japan
The Agenda for Switzerland The Agenda for Germany
The Agenda for Britain The Agenda for the
United States National Agendas in Perspective
Epilogue
Appendix A. Methodology for Preparing the Cluster Charts
Appendix B. Supplementary Data on National Trade Pattems
Notes
References
Index
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