One Click pdf epub mobi txt 電子書下載 2024

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Richard L. Brandt

Portfolio Hardcover

2011-10-27

214

25.95

Hardcover

9781591843757

圖書標籤: amazon 互聯網傳記商業用戶體驗創業亞馬遜購物流程貝佐斯

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发表于2024-11-07

One Click epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

One Click pdf epub mobi txt 電子書下載 2024

圖書描述

An insightful look at how Amazon really works and how its founder and CEO makes it happen.

Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: Buy now with one click.

Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world. Originally a computer nerd rather than a businessman, he had the vision to capitalize on the untapped online marketplace for bookselling and continues to discover new marketing opportunities, from groceries to auto parts. He's a calculating machine, high energy, passionate, highly aggressive, and out to radically transform retail.

Through numerous interviews with Amazon employees, competitors, and observers, Richard Brandt has deciphered how Bezos thinks, what drives his actions, and how he makes decisions. Anyone in business can learn a lot from the example of Amazon's ongoing evolution.

One Click 下載 mobi epub pdf txt 電子書

著者簡介

Richard L. Brandt is an award-winning journalist who has been writing about Silicon Valley for more than two decades. He is well known throughout the technology community as a former correspondent for BusinessWeek, where he won a National Magazine Award. He lives in San Francisco. Visit richardbrandt.com

圖書目錄

One Click pdf epub mobi txt 電子書下載

想要找書就要到小哈圖書下載中心

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用戶評價

評分☆☆☆☆☆

"Step by step, courageously"，Jeff Bezos無論是在創辦亞馬遜還是他另一傢鮮為人知的商用航天公司時都做到瞭這點。推薦給想瞭解相對低調的Jeff Bezos和亞馬遜的朋友。

評分☆☆☆☆☆

Easy read...一樣是人，為啥obssess with customers但grind employees？嗬嗬。哎真是技術製勝的時代。

評分☆☆☆☆☆

印象最深的一句話是"It is harder to be kind than clever"。是小Jeff看到奶奶抽煙，探索&計算瞭一下，和奶奶說你抽煙會使得你少活9年。奶奶哭瞭。爺爺停頓瞭一會兒和Jeff說的，善良比聰明要難。想到我們從小將聰明視作唯一優點的教育，頓時覺得汗顔。雖然我認為從亞馬遜的成就上看，Jeff應該仍是聰明突顯於善良。但是事情做到這個規模，胸懷和世界觀是必不可少的，這些都是技巧的高超沒法填補的。

評分☆☆☆☆☆

不太喜歡這作者的文筆，寫的也不夠深入。我有幸在亞馬遜工作過兩年，對 two pizza team 的理念記憶猶新。這麼大的一個公司還能允許這樣靈活的團隊安排，並鼓勵創新，挺瞭不起的。