图书标签: amazon 互联网 传记 商业 用户体验 创业 亚马逊购物流程 贝佐斯
发表于2024-07-04
One Click pdf epub mobi txt 电子书 下载 2024
An insightful look at how Amazon really works and how its founder and CEO makes it happen.
Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: Buy now with one click.
Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world. Originally a computer nerd rather than a businessman, he had the vision to capitalize on the untapped online marketplace for bookselling and continues to discover new marketing opportunities, from groceries to auto parts. He's a calculating machine, high energy, passionate, highly aggressive, and out to radically transform retail.
Through numerous interviews with Amazon employees, competitors, and observers, Richard Brandt has deciphered how Bezos thinks, what drives his actions, and how he makes decisions. Anyone in business can learn a lot from the example of Amazon's ongoing evolution.
Richard L. Brandt is an award-winning journalist who has been writing about Silicon Valley for more than two decades. He is well known throughout the technology community as a former correspondent for BusinessWeek, where he won a National Magazine Award. He lives in San Francisco. Visit richardbrandt.com
一个小小的B2C网站成立之初到现如今美国网上零售店巨头Amazon运营过程中的种种。
评分8月28日-9月4日。都是侧面在写,作者没有真正采访过传主。
评分原来姐夫也是个牛逼的程序猿
评分Easy read...一样是人,为啥obssess with customers但grind employees?呵呵。哎真是技术制胜的时代。
评分Jeff Bezos的确是牛人 可是作者把他吹成神对谁也没什么好处啊????
他很理智,也很专注。 当他认为时机已到,就毅然辞职去创业。 当他认为自己抵不过乔布斯时,也会适当收敛。 他认为亚马逊不应该只是一个卖书的网站,而是应该卖所有的东西。 他说:“当你认为那是障碍时,那就是障碍。不这样看,它们就是机会。” 他的经营之道很简单:以创新...
评分会看这本书,有两个主要的诱因: 1. google reader中订阅了魏武挥的博客,最近他的文章对这本书有一定的评价,虽然评价是中性的,并且提到了文中的内容对于业内人士来说似乎没有什么太不为人所知的,但仍然激起了我的兴趣。 2. 最近开始看Kindle版的电子书,当然,不是纯正的Ki...
评分当乔布斯这位IT大神“黯然陨落“之后,贝佐斯就了下一轮”造神运动”的最大候选人。在中国,贝佐斯还远没有达到“乔帮主”那样的妇孺皆知。乔布斯已经成了图书市场上的“红人”,外文著作悉数引进、跟风之作长盛不衰。乔布斯如何车库起家、在被驱逐之后如何卧薪尝胆、演讲PPT的...
评分1. Amazon的成长历史 2. Jeff Bezos的风格,vision,和管理方法 1. Amazon的成长历史 2. Jeff Bezos的风格,vision,和管理方法 1. Amazon的成长历史 2. Jeff Bezos的风格,vision,和管理方法1. Amazon的成长历史 2. Jeff Bezos的风格,vision,和管理方法1. Amazon的成长历...
评分会看这本书,有两个主要的诱因: 1. google reader中订阅了魏武挥的博客,最近他的文章对这本书有一定的评价,虽然评价是中性的,并且提到了文中的内容对于业内人士来说似乎没有什么太不为人所知的,但仍然激起了我的兴趣。 2. 最近开始看Kindle版的电子书,当然,不是纯正的Ki...
One Click pdf epub mobi txt 电子书 下载 2024