具体描述
An insightful look at how Amazon really works and how its founder and CEO makes it happen.
Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: Buy now with one click.
Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world. Originally a computer nerd rather than a businessman, he had the vision to capitalize on the untapped online marketplace for bookselling and continues to discover new marketing opportunities, from groceries to auto parts. He's a calculating machine, high energy, passionate, highly aggressive, and out to radically transform retail.
Through numerous interviews with Amazon employees, competitors, and observers, Richard Brandt has deciphered how Bezos thinks, what drives his actions, and how he makes decisions. Anyone in business can learn a lot from the example of Amazon's ongoing evolution.
作者简介
Richard L. Brandt is an award-winning journalist who has been writing about Silicon Valley for more than two decades. He is well known throughout the technology community as a former correspondent for BusinessWeek, where he won a National Magazine Award. He lives in San Francisco. Visit richardbrandt.com
目录信息
读后感
20180628（32）一键下单， 过程专利。 农场长大自力更生，外祖父是火箭专家。18个月父母离异。小时候的专注，拆电子产品，阅读比赛，学校大型机电脑上玩星际迷航，科幻小说，不介意被关禁闭，可以阅读。用自己的智力当上了橄榄球队的队长，高中致毕业告别辞的优秀毕业生。高一...
评分很久没有看人物传记了，特别是IT巨子的。风起云涌，商业领导力的规则已经被这些人重新改写，但并非人人都可以复制这些传奇。在书店偶然的发现这本书（哈哈是的尽管我是Amazon的粉丝，我还是喜欢逛书店），作者写的挺有意思，一起分享一下吧。 http://blog.sina.com.cn/s/blog_...
评分1. Amazon的成长历史 2. Jeff Bezos的风格，vision，和管理方法 1. Amazon的成长历史 2. Jeff Bezos的风格，vision，和管理方法 1. Amazon的成长历史 2. Jeff Bezos的风格，vision，和管理方法1. Amazon的成长历史 2. Jeff Bezos的风格，vision，和管理方法1. Amazon的成长历...
评分用户评价
原来姐夫也是个牛逼的程序猿
评分写的太浅了，很多事情只是一笔带过。失望。
评分偏执狂再次成功
评分简单材料堆砌，无意义
评分偏执狂再次成功
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