How the world's leading innovators push their ideas to fruition, time and time again.

Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare.

According to Scott Belsky, the capacity to make ideas happen can be strengthened by anyone willing to build their organizational habits and harness the forces of community. That's why he founded Behance, a company that helps creative people and teams across industries develop these skills.

Belsky has spent six years studying the habits of especially productive creative people and teams-the ones who make their ideas happen time and time again. After interviewing hundreds of successful creatives, he has compiled their most powerful-and often counterintuitive-practices, such as:

•Generate ideas in moderation and act without conviction

•Reduce all projects to just three primary components

•Encourage fighting within your team

•Seek competition and share ideas liberally

In an increasingly flexible and entrepreneurial environment, creative minds have the opportunity (and responsibility) to solve and change industries-but they can only do that if they overcome the obstacles. While many of us obsess about discovering great new ideas, Belsky shows why it's better to develop the capacity to make ideas happen-a capacity that endures over time.

斯科特•貝爾斯基

Behance網站的創始人兼CEO

創意管理大師

為瞭幫助不同行業的個人或團體掌握實現創想，貝爾斯基與其團隊創立瞭Behance網站。Behance網站擁有世界領先的、為創新者提供專業服務的網絡平颱，並於每年定期召開99%會議（the 99% Conference）——全球最重要的創想執行討論會之一。他曾協助開發高盛（Goldman Sachs）鬆樹街領導力發展項目（Pine Street Leadership Development Initiative）。

貝爾斯基用瞭6年時間研究創新性與實踐性尤為齣色的各種群體——即那些能夠不斷實現創想、獲得成功的個人或團隊。在采訪瞭數百位成功的創新者後，貝爾斯基總結齣瞭對他們影響最大、而且通常是反直覺的共同行為：創意成真=創意+組織和執行能力+社群的力量+領導能力。