Predictably Irrational, Revised and Expanded Edition

Predictably Irrational, Revised and Expanded Edition pdf epub mobi txt 電子書 下載2025

Dr. Dan Ariely, 40, is the Alfred P. Sloan Professor of Behavioral Economics at MIT, where he holds a joint appointment between MIT’s Program in Media Arts and Sciences and the Sloan School of Management. He is also a visiting scholar at the Boston Federal Reserve Bank and a fellow at the Institute for Advance Study at Princeton. Dr. Ariely publishes widely in the leading scholarly journals in economics, psychology, and business. His work has been featured in a variety of media including The New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, Science, CNN, NPR, and he was interviewed for ABC 20/20’s segment on Freakonomics. Born in New York City, he lives in Boston, MA and Princeton, NJ.

出版者:Harper
作者:丹·艾瑞裏
出品人:
頁數:400
译者:
出版時間:2009-06-01
價格:USD 27.99
裝幀:Roughcut
isbn號碼:9780061854545
叢書系列:
圖書標籤:
  • 行為經濟學 
  • psychology 
  • business 
  • 經濟學 
  • 心理學 
  • DanAriely 
  • 經濟 
  • marketing 
  •  
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How do we think about money?

What caused bankers to lose sight of the economy?

What caused individuals to take on mortgages that were not within their means?

What irrational forces guided our decisions?

And how can we recover from an economic crisis?

In this revised and expanded edition of the New York Times and Wall Street Journal bestseller Predictably Irrational, Duke University's behavioral economist Dan Ariely explores the hidden forces that shape our decisions, including some of the causes responsible for the current economic crisis. Bringing a much-needed dose of sophisticated psychological study to the realm of public policy, Ariely offers his own insights into the irrationalities of everyday life, the decisions that led us to the financial meltdown of 2008, and the general ways we get ourselves into trouble.

Blending common experiences and clever experiments with groundbreaking analysis, Ariely demonstrates how expectations, emotions, social norms, and other invisible, seemingly illogical forces skew our reasoning abilities. As he explains, our reliance on standard economic theory to design personal, national, and global policies may, in fact, be dangerous. The mistakes that we make as individuals and institutions are not random, and they can aggregate in the market—with devastating results. In light of our current economic crisis, the consequences of these systematic and predictable mistakes have never been clearer.

Packed with new studies and thought-provoking responses to readers' questions and comments, this revised and expanded edition of Predictably Irrational will changethe way we interact with the world—from the small decisions we make in our own lives to the individual and collective choices that shape our economy.

具體描述

讀後感

評分

人们常说,癞蛤蟆想吃天鹅肉,痴心妄想。事实上,癞蛤蟆不仅可以吃着天鹅肉,而且还可以让小天鹅认他为亲爹。据说小天鹅破壳出生后,第一眼看到谁,就把谁当妈妈,就跟着谁跑,所以我们才有丑小鸭里小天鹅一直把鸭当妈的故事。 人类不必小天鹅好多少。跟着随机的价格跑,跟着...  

評分

評分

人们常说,癞蛤蟆想吃天鹅肉,痴心妄想。事实上,癞蛤蟆不仅可以吃着天鹅肉,而且还可以让小天鹅认他为亲爹。据说小天鹅破壳出生后,第一眼看到谁,就把谁当妈妈,就跟着谁跑,所以我们才有丑小鸭里小天鹅一直把鸭当妈的故事。 人类不必小天鹅好多少。跟着随机的价格跑,跟着...  

評分

評分

记得的最好的一句话就是:认识和接受自己的脆弱。在做一件事情之前,客观的估计一下这个举动真的会给自己带来多大的快感呢?很多事情,第一次的影响非常巨大。eg:当你在IT买了一件衣服之后,就再也不会觉得那笔钱是巨款了……  

用戶評價

评分

很囉嗦。部分建議很可笑,如讓銀行設置具有內在消費限製的信用卡,盡管他也清楚內在的利益衝突問題。在銀行和信用卡的問題上,《How We Decide》要寫得更好。有意思的是,這本書也提瞭Paulson改變TARP用途卻沒有給公眾交代涉及的誠信問題,可見該問題給公眾心理傷害之大。

评分

有些點挺有意思 但廢話也多

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聽老羅吹牛聽齣來的副産品,每章開頭的實驗是整本書的精華,實驗後的分析和解決的對策遠不如實驗好玩~ 其實行為學就是把你習慣做的事情證明給你看你原來真的就是這麼做的。

评分

很囉嗦。部分建議很可笑,如讓銀行設置具有內在消費限製的信用卡,盡管他也清楚內在的利益衝突問題。在銀行和信用卡的問題上,《How We Decide》要寫得更好。有意思的是,這本書也提瞭Paulson改變TARP用途卻沒有給公眾交代涉及的誠信問題,可見該問題給公眾心理傷害之大。

评分

03152014 - 04212014 try the English version first with the author's MOOC course on COURSERA; done before the course's ending!

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