How We Decide pdf epub mobi txt 电子书下载 2025

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About the Author

Jonah Lehrer is editor at large for Seed magazine and the author of Proust Was a Neuroscientist (2007) and How We Decide (February 2009). A graduate of Columbia University and a Rhodes Scholar, Lehrer has worked in the lab of Nobel Prize winning neuroscientist Eric Kandel and has written for the New Yorker, Wired, Boston Globe, Washington Post, and Nature, and writes a highly regarded blog, The Frontal Cortex. Lehrer also commentates for NPR s Radio Lab.

出版者:Houghton Mifflin Co

作者:Jonah Lehrer

出品人:

页数:302

译者:

出版时间:2009-02-09

价格:USD 25.00

装帧:Hardcover

isbn号码:9780618620111

丛书系列:

图书标签:

心理学
思维
判断与决策
认知科学
决策
心理
Mind
decide

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Product Description

The first book to use the unexpected discoveries of neuroscience to help us make the best decisions.

Since Plato, philosophers have described the decision-making process as either rational or emotional: we carefully deliberate, or we blink and go with our gut. But as scientists break open the mind's black box with the latest tools of neuroscience, they re discovering that this is not how the mind works. Our best decisions are a finely tuned blend of both feeling and reason and the precise mix depends on the situation. When buying a house, for example, it s best to let our unconscious mull over the many variables. But when we re picking a stock, intuition often leads us astray. The trick is to determine when to use the different parts of the brain, and to do this, we need to think harder (and smarter) about how we think.

Jonah Lehrer arms us with the tools we need, drawing on cutting-edge research as well as the real-world experiences of a wide range of deciders from airplane pilots and hedge fund investors to serial killers and poker players.

Lehrer shows how people are taking advantage of the new science to make better television shows, win more football games, and improve military intelligence. His goal is to answer two questions that are of interest to just about anyone, from CEOs to firefighters: How does the human mind make decisions? And how can we make those decisions better?

具体描述

读后感

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本书的名字很标题党，封面也很夸张，乍看之下以为又是某本东拼西凑的励志，决策产物，差点走宝！实则是一本运用神经学的角度解释人类的一些心理现象，重新审视人类的“理性与感性”这两大法宝的通俗科普书。本书既科普了神经学的一些常识，而且对启发个人思考有很大帮助！力荐...

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注：【】部分为笔者心得，非原文摘抄。 * 要想做出正确的决定，既要利用理智的一面，又要利用情感的一面。 * 一个好的决策者知道怎么使用自己的大脑。 * 【在危急时刻作出正确的判断需要在平时进行大量的训练。】 * 【不要试图追求绝对理性！】 * 在大脑这个层...

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今晚小盆友们来了，开聊女人的直觉~联系多巴胺神经系统进行解答，大家惊叹：原来直觉也很靠谱！嘻嘻~终于有点读心理的感觉了~激励我继续修心，哈哈其实觉得，任何生物比起外在环境来说都很弱小噶~所以人渴望找到规律，渴望确定性。而人脑内的多巴胺神经系统就是专...

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思维导图： http://www.douban.com/photos/photo/1495156166/ 下载：http://dl.dbank.com/c0y34uwhza 首先讲下这本书的翻译。这本书的翻译是由丁丹完成的，我没有读过原著，但可以感觉到这种翻译方式是再创作的翻译方式，读起来十分的流畅。引言&结语 1、本书的目的在于回...