Designing Type pdf epub mobi txt 電子書下載 2024

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Karen Cheng

Yale University Press

Apr 17, 2006

224

$29.95

Paperback

9780300111507

圖書標籤: 字體字體設計設計 design Typography Font typo CAA圖書館

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发表于2024-12-23

Designing Type epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Designing Type pdf epub mobi txt 電子書下載 2024

圖書描述

As one of a graphic designer’s most essential tools, typefaces influence the appearance of visual print materials perhaps more than any other component. This essential book explains the processes behind creating and designing type. Author Karen Cheng discusses issues of structure, optical compensation, and legibility, with special emphasis given to the often overlooked relationships between letters and shapes in a font.

The book is illustrated with numerous diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams. A wide range of classic and modern typefaces is analyzed, including those from many premier contemporary type foundaries. Introductory essays and diagrams emphasize the history of type, the primary systems of typeface classification, the two main proportional systems for type, the parts of a letter, the effects of new technology on design methodology, the optical illusions that affect density and balance in letterforms, and the differences in form between basic serif typestyles. The book provides detailed guidelines for creating serif and sans serif letters, numbers, punctuation, and accents.

As design clients increasingly call for original and custom typefaces, Designing Type is a superb reference for both students and professional graphic designers.

Designing Type 下載 mobi epub pdf txt 電子書