Designing Brand Identity pdf epub mobi txt 電子書下載 2024

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Wheeler, Alina

2012-11

336

$ 50.85

9781118099209

圖書標籤: 設計平麵設計 VI Branding logo 美國 design 想讀

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发表于2024-11-22

Designing Brand Identity epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Designing Brand Identity pdf epub mobi txt 電子書下載 2024

圖書描述

This is a revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand. From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, "Designing Brand Identity, Fourth Edition" offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. This title features more than 30 all-new case studies showing best practices and world-class. It is updated to include more than 35 percent new material. It offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity.

Designing Brand Identity 下載 mobi epub pdf txt 電子書