Brain Bugs pdf epub mobi txt 電子書下載2025

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作者:(美)博南諾譯者:吳越

迪恩·博南諾，現居洛杉磯，是美國加州大學洛杉磯分校神經生物學係及心理與腦研究所的教授。他的研究榮獲美國國立衛生研究院及美國國傢科學基金的贊助。

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出版者:W. W. Norton & Company

作者:Dean Buonomano

出品人:

頁數:310

译者:

出版時間:2011-7-11

價格:USD 25.95

裝幀:Hardcover

isbn號碼:9780393076028

叢書系列:

圖書標籤:

心理學
思維
大腦
李笑來
腦科學
笑來推薦
李笑來推薦
認知科學

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The human brain is more beautiful and complex than anything we could ever build but it's far from perfect. Our memory is unreliable; we can't multiply large sums in our heads; advertising manipulates our judgment; we tend to distrust people who are different from us; supernatural beliefs are hard to shake and we prefer instant gratification to long-term gain. Dean Buonomano illuminates the causes and consequences of these "bugs" in terms of the brain's innermost workings and their evolutionary purposes. He then goes a step further, examining how our brains function - and malfunction - in the digital, predator-free, information-saturated, special effects-addled world that we have built for ourselves. Along the way, this lively, surprising tour of mental glitches and how they arise gives us the tools to hone our cognitive strengths while recognising our inherent weaknesses.

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評分☆☆☆☆☆

10年前泡BBS的时候见过类似的帖子 http://www.douban.com/group/topic/1160281/ http://www.zhihu.com/question/20543002 内容即是先要求读者算一堆数学题，然后快速说出一种蔬菜、颜色、工具之类的。神奇的是在做完这些没来由的数学题之后，第一时间想到的物件往往正是帖子...

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本书把大脑的机制比喻成电脑，有些功能在远古进化来的时候曾经有实惠的作用，现在过时了就成为bug. 语言轻松活泼，比Thinking fast and slow要好懂很多，当然也浅若干级别。不过用来入门不错的，尤其对电脑的词比较熟的话更加增加理解。中心还是neurons that fire together, ...

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