具体描述
An original workbook companion to the acclaimed business bestseller The Back of the Napkin
Dan Roam's The Back of the Napkin , a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle.
The companion workbook, Unfolding the Napkin , helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world."
The workbook teaches readers how to:
•Improve their three "built-in" visual problem solving tools.
•Apply the four-step visual thinking process (look-see-imagine-show) in any business situation.
•Instantly improve their visual imaginations.
•Learn how to recognize the type of problem to choose the best visual solution.
If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.
作者简介
丹·罗姆
创办DigitalRoam公司，靠着一支笔、一张餐巾纸、一块白板之类低科技含量的设备，培训包括高科技行业、政府机构、金融行业、媒体、广告、零售、娱乐业、旅游业、医疗护理等行业运用视觉化思考的工具，解决各种商务问题。
他培训的公司包括Google、eBay、IBM、通用电气、沃尔玛、微软、时代华纳、富国银行、安泰人寿、纽约联邦储备银行、辉瑞制药等全球500强企业。
其知名著作《餐巾纸的背面》已经由中信出版社出版。
目录信息
读后感
这些天非常认真地研读《打开餐巾纸》，虽然工作繁忙，但我仍然午休时间好好地学习，并动手绘画。 我发现《打开餐巾纸》真正是《餐巾纸的背面》的实操手册，呵呵。基本上手把手地教我们如何用图形来解决商业问题。 对于我来说，这完全可以应用到公司的管理实践中...
评分 评分人工智能的时代，信息图将打开智能辅助决策的大门，展现另一个世界，也催生了许多“信息图”为主题的书籍。 信息图是大脑喜欢的决策参考。利用数据和图形的对应关系，化繁为简。把知识点转化为简单的图形，这是大脑可以轻易分析的模式，对复杂的问题，就可以采取多重变量的形式...
评分要在实践中特别是以后的工程项目沟通中，多尝试画图。我已经受够了开会时面对全文字型的PPT、索要资料就给一大堆材料，要求他们说明要点就再给另一堆材料。请画图给我看全貌、看框架、看流程，一开始我不要看细节。另一方面，我自己也要尝试多画一点图来和组员、用户等方面沟通...
评分今天和一个传说中的高人A先生见面了，果然有很不一样的感觉。昨天晚上专程找了他的博客好好研究，风格独特也有些酣畅淋漓的针砭，有点意思。从爱好饕餮这一点来看，他也是个很真实的人。虽然因为自己期望值有些高，但的确会带给我新的启发。咱们中国人老话说的好，听君一席...
用户评价
跟back of the napkin内容基本一样的，领着做了一些练习。没有头次看感觉那么impressive了，有的东西感觉真心画不出来啊。。。。
评分Sketch is approach to solve the issue which are easy to be recognized by sight. However, picture is unable to provide the solution for all the word. It's good to inspire us; It's good to show us where are we and who we are ....
评分训练思维，改善沟通的技能。工作中非常有用的书。
评分训练思维，改善沟通的技能。工作中非常有用的书。
评分Sketch is approach to solve the issue which are easy to be recognized by sight. However, picture is unable to provide the solution for all the word. It's good to inspire us; It's good to show us where are we and who we are ....
相关图书
本站所有内容均为互联网搜索引擎提供的公开搜索信息，本站不存储任何数据与内容，任何内容与数据均与本站无关，如有需要请联系相关搜索引擎包括但不限于百度，google,bing,sogou 等
© 2025 book.quotespace.org All Rights Reserved. 小美书屋 版权所有