Change by Design pdf epub mobi txt 電子書 下載2025
- 設計
- design
- ideo
- thinking
- 設計理論
- Innovation
- 設計思維
- 工業設計
- 設計思維
- 創新
- 用戶體驗
- 産品設計
- 商業策略
- 問題解決
- 用戶中心
- 迭代開發
- 跨學科閤作
- 可持續設計
具體描述
This book introduces design thinking, the collaborative process by which the designer’s sensibilities and methods are employed to match people’s needs with what is technically feasible and a viable business strategy. In short, design thinking converts need into demand. It’s a human-centered approach to problem solving that helps people and organizations become more innovative and creative.
Design thinking is not just applicable to so-called creative industries or people who work in the design field. It’s an approach that has been used by organizations such as Kaiser Permanente to increase the quality of patient care by re-examining the ways that their nurses manage shift change or Kraft to rethink supply chain management. This book is for creative business leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
著者簡介
Tim Brown is CEO and president of IDEO. Ranked independently among the ten most innovative companies in the world, IDEO is the innovation and design firm that contributed to such standard-setting innovations as the first mouse for Apple and the Palm V. Today, IDEO applies its human-centered approach to drive innovation and growth for the world’s leading companies as well as government, education, healthcare, and social sectors. Tim advises senior executives and boards of Fortune 100 companies and has led strategic client relationships with such companies as Microsoft, Pepsi, Procter & Gamble, and Steelcase.
圖書目錄
讀後感
前两天，看老罗的锤子手机发布会时提到了IDEO，说他们现在不务正业，把原本做得好好的设计工作拓展到整合性的咨询工作。老罗这次说的可能没有夸张，因为IDEO不满足于一个“设计公司”的野心在这本书里清晰可见。 Tim Brown(TB) 说了一个设计师应该的角色应该上升到战略层面，尽...
評分Tim Brown说所谓设计思维（Design Thinking）就是指利用设计师的敏感性以及设计方法在满足技术可实现性和商业可行性的前提下来满足人的需求，这句话谈到了设计师思考问题的三个出发点....... http://www.iamhukai.com/?p=889
評分“异花授粉”究竟意味着什么呢？是某种突然间打动你的东西？你能为它制订计划吗？事实上，“异花授粉”有两个方面。它有主动的一面——了解新的程序、方法和技术，也有被动的一面——得为新的想法腾出时间或者创造空间。最好的“异花授粉”鼓励这些实践活动的两个方面。 培养技...
評分 評分组织如何培养创新土壤，如何塑造创新能力？作者认为，设计思维平衡了技术、艺术与商业视角，是创新的重要手法，设计思维可以应用到产品、服务、流程，甚至组织架构等领域，值得个人、团队、组织甚至社会关注和应用。 全书第二章最具启发性，以人为本的设计，需要从观察到洞察，...
用戶評價
這是一本名過其實的書，更像是案例的堆積，或者可以說是IDEO的廣告。隨便翻看一下即可。倒是比較推薦IDEO的網站。
评分這是一本名過其實的書，更像是案例的堆積，或者可以說是IDEO的廣告。隨便翻看一下即可。倒是比較推薦IDEO的網站。
评分還是不錯得。
评分對書期望太高瞭。對於design thingking的闡述，認為他在HBR上的那篇文章就是精華。整本書看到後麵賣概念、湊內容的嫌疑很重
评分“産品經理”思維+“創意型廣告公司”的思維
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