具体描述
Journalist Leander Kahney reveals how CEO Tim Cook has led Apple to astronomical success after the death of Steve Jobs in 2011.
The death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's "operations drone."
But seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success.
Drawing on access with several Apple insiders, Kahney tells the inspiring story of how one man attempted to replace someone irreplacable, and--through strong, humane leadership, supply chain savvy, and a commitment to his values--succeeded more than anyone had thought possible.
作者简介
Leander Kahney, the bestselling author of Inside Steve's Brain, Jony Ive and Cult of Mac, has covered Apple for more than a dozen years. He is the former news editor of Wired.com, and now the editor of CultofMac.com.
目录信息
读后感
本书的作者之前还写过《乔纳森传》，和那本书一样，本书对于蒂姆·库克个人的挖掘少之又少，叙述趋于扁平化，更多是讲述2012年以后苹果公司的发展史。作为人物传记其实是不合格的，但对于想了解更多关于苹果公司的人来说，还是有一定价值的。 回到蒂姆·库克本身，我个人是很欣...
评分在光芒万丈的乔布斯后接手苹果公司，蒂姆·库克的压力可想而知，一开始蒂姆·库克遭到各方面的质疑，但最后凭行动和业绩来证明了他自己： 1.库克能接班主要因为其善于抓住问题关键、专注于供应链管理和建立了苹果代工战略，其这些个人特质是乔布斯认为当前最适合苹果发展的CEO...
评分 评分全书并没有过多地吹捧库克，肉麻赞美主要集中在头几篇。全书可以非常快速、轻松地看完。中差评的来源可能读者更多地是对没看到库克的大起大伏感到失望。但同时，书籍展示的逻辑也不足够支撑他的“尽善尽美”。 主体内容上看，从一如既往的传记体开篇，南部小镇普通青年背景，到...
评分这可能是最近看得最差的一本书了。标题就写完了整本书。仿佛整本书那么多页都是白写的。看完序，你就不想看下去了，完全就是一部各种舔狗的书。很少有写序就能让你看不下去的文章。强忍着看下去，语言的dull真的超乎你的想象。不是英语简单不简单，而是真的写的跟白开水一样。...
用户评价
中规中矩供应链大牛
评分本来就可能有点无聊的一个人 被写的更无聊。 用Genius 做书名挺奇怪的，政治正确更合适。。。
评分中规中矩供应链大牛
评分good to understand the different leading style between Tim and Jobs, good to learn apple history in recent 20 years, good to learn operation can create great results
评分本来就可能有点无聊的一个人 被写的更无聊。 用Genius 做书名挺奇怪的，政治正确更合适。。。
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