具体描述
With a foreword from Steve Blank, Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.
作者简介
Biography
Giff Constable is a repeat entrepreneur and currently the CEO of Neo, a global product innovation consulting company. He has held product design and business roles in six startups, and provided M&A and IPO services to technology firms while at Broadview/Jefferies. He was one of the earliest adopters & bloggers of the Lean Startup movement, co-organizes the 4,700-person Lean Lessons Learned meetup in New York, and tries to give back to the entrepreneurial community through mentoring and speaking engagements. He lives outside of New York City with his wife, two children, and an excessively rambunctious retriever.
目录信息
读后感
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用户评价
basic but useful
评分很有意思的一本小册子。就如何利用用户访谈这个技能去辅助创业进行了一定的探讨。不足之处可能就像创业本身一样--去执行太难了。
评分again, too basic lol
评分For client meeting tmr
评分again, too basic lol
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