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《大学英语跨文化交际教程》阐述了跨文化交际相关的理论，对文化、交际、语言、跨文化交际等相关概念进行了详细讲解。本教材通过对英语国家较为典型的主流文化现象进行描述、阐释和讨论，培养学生对目的语文化的兴趣和理解力，进而使学生主动观察、分析、对比、评价文化及文化差异现象，使学生能够较为客观、系统、全面地认识英语国家的文化，从而拓宽学生的国际视野，提高学生的跨文化交际意识，增强学生的跨文化交际能力。通过本教材学习，学生可以达到《大学英语课程教学要求》中所提到的“在今后学习、工作和社会交往中能用英语有效地进行交际”、“提高综合文化素养，以适应我国社会发展和国际交流的需要”等教学要求。

本教程依托“大学英语跨文化交际”国家精品课程，入选普通高等教育“十一五”国家级规划教材。与本教程配套的教学支持网站（210.46.97.180/jpk）内容丰富，为教师教学和学生学习提供帮助。

本教程主要为我国高等学校的非英语专业学生编写，是大学生完成《大学英语课程教学要求》中所规定的“较高要求”学习后，开设双语教学或选修课所用教材。本教材也可以作为英语专业“跨文化交际”课程教材或补充教材。同时还可供其他英语学习者、国际商务从业人员、中外旅游者、文化研究者或文化爱好者使用。

前言ⅤCase ListⅦFigure ListⅨTable ListⅨIntroduction1Chapter 1 Culture1 Preclass Activities—Leadin Case3 In Class Learning—Culture5 Text A: The Nature of Culture5 Text B: Definitions of Culture9 Text C: Characteristics of Culture13 Text D: Cultural Identity19 Text E: Cultures Within Culture23 Checklist28 Summary—From the Intercultural Perspective29 Assessment30Chapter 2 Communication & Intercultural Communication32 Preclass Activities—Leadin Case34 In Class Learning—Communication & Intercultural Communication35 Text A: Communication35 Text B: Characteristics of Communication43 Text C: Culture and Communication49 Text D: Intercultural Communication53 Checklist58 Summary—From the Intercultural Perspective60 Assessment61Chapter 3 Culture’s Influence on Perception63 Preclass Activities—Leadin Case65 In Class Learning—Culture’s Influence on Perception66 Text A: Overview: Human Perception66 Text B: Crosscultural Differences in Sensation and Perception74 Text C: Barriers to Accurate Perception in Intercultural Communication83 Text D: How to Improve Your Perceptual Skills in Intercultural Communication90 Checklist95 Summary—From the Intercultural Perspective96 Assessment98Chapter 4 Intercultural Communication Barriers100 Preclass Activities—Leadin Case102 In Class Learning—Intercultural Communication Barriers103 Text A: Emotional Problems as Barriers to Intercultural Communication103 Text B: Attitudinal Problems as Barriers to Intercultural Communication108 Text C: Translation Problems as Language Barriers118 Checklist124 Summary—From the Intercultural Perspective125 Assessment127Chapter 5 Verbal Intercultural Communication129 Preclass Activities—Leadin Case131 In Class Learning—Verbal Intercultural Communication132 Text A: Significance of Verbal Communication132 Text B: Language and Culture135 Text C: Verbal Communication Styles140 Text D: Language Diversity147 Text E: Cultural Influence on Written Communication155 Checklist159 Summary—From the Intercultural Perspective161 Assessment162Chapter 6 Nonverbal Intercultural Communication164 Preclass Activities—Leadin Case166 In Class Learning—Nonverbal Intercultural Communication167 Text A: Significance of Nonverbal Communication167 Text B: Definition and Functions of Nonverbal Communication170 Text C: Paralanguage and Silence175 Text D: Time and Space178 Text E: Other Categories of Nonverbal Communication184 Checklist194 Summary—From the Intercultural Perspective196 Assessment198Chapter 7 Cultural Patterns200 Preclass Activities—Leadin Case202 In Class Learning—Cultural Patterns203 Text A: Defining Cultural Patterns203 Text B: Components of Cultural Patterns208 Text C: Edward T. Hall’s Context—Culture Theory215 Text D: Kluckhohn and Strodtbeck’s Value Orientation219 Text E: Hofstede’s Dimensions of Cultural Variability227 Checklist237 Summary—From the Intercultural Perspective238 Assessment240Chapter 8 Cultural Influences on Contexts242 Preclass Activities—Leadin Case244 In Class Learning—Cultural Influences on Contexts245 Text A: Communication and Context245 Text B: The Business Context249 Text C: The Educational Context258 Text D: The Health Care Context264 Checklist270 Summary—From the Intercultural Perspective271 Assessment272Chapter 9 Intercultural Adaptation274 Preclass Activities—Leadin Case276 In Class Learning—Intercultural Adaptation277 Text A: Acculturation277 Text B: Culture Shock285 Text C: Intercultural Adaptation292 Text D: Strategies for Avoiding Culture Shock and Engaging in Intercultural Adaptation300 Checklist304 Summary—From the Intercultural Perspective305 Assessment307Chapter 10 Intercultural Communication Competence308 Preclass Activities—Leadin Case310 In Class Learning—Intercultural Communication Competence311 Text A: Factors Underlying Intercultural Communication Competence311 Text B: Definitions: Communication Competence and Intercultural Communication Competence314 Text C: The Components of Intercultural Competence319 Text D: The Dimensions of Intercultural Competence330 Text E: Strategies and Skills for Improving Intercultural Competence336 Checklist343 Summary—From the Intercultural Perspective344 Assessment345Conclusion347Appendix A Terms348Appendix B Key to Exercises352Appendix C Text Sources354Appendix D Case Sources362
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