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出版者:South-Western College Pub

作者:Mary Ellen Guffey

出品人:

页数:640

译者:

出版时间:2007-12-20

价格:USD 168.95

装帧:Hardcover

isbn号码:9780324542905

丛书系列:

图书标签:

communication
business
western
商务沟通
沟通技巧
商业写作
职场技能
人际关系
演讲技巧
谈判技巧
商务礼仪
有效沟通
职业发展

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具体描述

BUSINESS COMMUNICATION: PROCESS AND PRODUCT is a market-leading text that gives instructors the most current and authoritative coverage of communication technology and business communication concepts while retaining a concise, logical 16-chapter organization. Written by award-winning author Mary Ellen Guffey, the 6th edition provides unparalleled instructor and student resources to help instructors plan and manage their courses. With the book's 3 x 3 writing process, coverage of recent trends and technologies in business communication, and an unmatched ancillary package, you and your students will find that teaching--and learning--business communication can be enjoyable and easy.