Spent

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Geoffrey Miller is an evolutionary psychologist

and author of The Mating Mind. He was educated at

Columbia and Stanford and is associate professor of

psychology at the University of New Mexico. He lives

in Albuquerque, New Mexico, with his wife, daughter,

and many products.

出版者:Viking
作者:Geoffrey Miller
出品人:
頁數:384
译者:
出版時間:14 May 2009
價格:$26.95
裝幀:Hardcover
isbn號碼:9780670020621
叢書系列:
圖書標籤:
  • 社會 
  • psychology 
  • sociology 
  • marketing 
  • science 
  • consumption 
  • 科普 
  • 社會學 
  •  
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Evolutionary psychology—the compelling science

of human nature—has clarified the prehistoric origins

of human behavior and influenced many fields ranging

from economics to personal relationships. In Spent

Geoffrey Miller applies this revolutionary science’s

principles to a new domain: the sensual wonderland

of marketing and status seeking that we call American

consumer culture. Starting with the basic notion that

the goods and services we buy unconsciously advertise

our biological potential as mates and friends, Miller

examines the hidden factors that dictate our choices in

everything from lipstick to cars, from the magazines

we read to the music we listen to. With humor and

insight, Miller analyzes an array of product choices

and deciphers what our decisions say about ourselves,

giving us access to a new way of understanding—and

improving—our behaviors. Like Freakonomics or The

Tipping Point, Spent is a bold and revelatory book that

illuminates the unseen logic behind the chaos of consumerism

and suggests new ways we can become happier

consumers and more responsible citizens.

A leading evolutionary

psychologist probes the hidden

instincts behind our working,

shopping, and spending

具體描述

讀後感

評分

引言 总体上人们都会有目的地互相夸耀和伪装自己的个人特质和优点,至少在潜意识中是这样 消费主义并不是物质的,而是符号的,它主要关注的是符号象征形象和品牌的心里世界。 你还需要一点存在主义勇气,去接受多年来强迫自己努力工作和追求地位的消费行为也许都是收到了误导的...  

評分

看完了《超市里的原始人》,非常喜欢的一本书!文笔犀利幽默,逻辑清晰严谨,看书过程中不会有刷手机的念头。 ????本书解释了某人对Air Jordan、路易威登和摩托车的执念????:“许多产品都首先是一种信号,其次才是物质。我们巨大的社会性灵长类大脑在进化之后,学会了追求一个...  

評分

消费是为了展示给别人看,这种心态是怎么来的? 第一个原因是人由进化而来的本能。根据进化论,所有的生物,它们的生命都是为了完成一个目的,就是把自己的基因给传递下去。那么人呢,虽然是一种有智慧的生物,但是在本能层面,跟别的生物没有太大的区别。人都有强烈的生理欲...  

評分

評分

认知1,生存的成本很低,但炫耀很贵。出处P67。 认知2,人们并不会真的关注你购买和展示的商品, 认知3,消费主义鼓吹两大谎言:1,高于平均水平的商品可以密闭低于平均水平的特质;2,相对自然行为,商品能带来更高更吸引人的展示。出处P92。 认知4,消费主义自恋症的两张面孔...  

用戶評價

评分

淺顯的道理反過來復過去說倒也能說齣點老太婆的肚皮來啊——淨道道兒~

评分

堅定不移anti evolutionary psychology.

评分

淺顯的道理反過來復過去說倒也能說齣點老太婆的肚皮來啊——淨道道兒~

评分

開瞭個頭,有點意思。天呐,讀太久都忘記瞭

评分

開瞭個頭,有點意思。天呐,讀太久都忘記瞭

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