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"Turning Numbers into Knowledge" is your guide to better problem solving. It can help make you and your employees more effective in life and work.

Scientific team leaders can just hand the book to their new recruits and say "This book describes my expectations for the quality, rigor, and transparency of your analytical work", saving them hours of explanations and avoiding the time wasted by bad graphs, poorly documented tables, and sloppy data analysis.

Students can use the book to build and hone their analytical skills--their future readers, customers, and employers will thank them for it.

Journalists can use the book to understand the scientific process and how it interacts (for better and for worse) with the mainstream media.

And professors can use the book (as colleagues at UC Berkeley, Stanford, Georgetown, Rochester Institute of Technology, and other universities have done) as a training manual to teach the tricks of the trade that aren't often covered in undergraduate and graduate classes.

To read the preface (with an annotated chapter list) in html format click http://www.numbersintoknowledge.com/preface.html.

To download the preface in in PDF format click http://www.numbersintoknowledge.com/keydata/TNIK2dedpreface.pdf.

Jonathan G. Koomey is a Project Scientist at Lawrence Berkeley National Laboratory and a Consulting Professor at Stanford University. He holds M.S. and Ph.D. degrees from the Energy and Resources Group at the University of California at Berkeley, and an A.B. in History of Science from Harvard University. His academic work, summarized in eight books and more than 150 articles and reports, spans engineering, economics, public policy, and environmental science.

Dr. Koomey won an award for excellence in transportation research from the National Research Council in 1992, was an Aldo Leopold Leadership Fellow in 2004, and was an AT&T Industrial Ecology Fellow in 2005. He has appeared on Nova/Frontline, BBC radio, CNBC, All Things Considered, Marketplace, On the Media, and Tech Nation, and has been quoted in the New York Times, Wall Street Journal, Barron's, Washington Post, Financial Times, Science, Technology Review, Dow Jones News, Wires, and the Christian Science Monitor, among others. He holds a third degree black belt in the Japanese martial art of Aikido. He also enjoys hiking, cooking, and playing classical contrabass in his spare time. For more details go to http://www.koomey.com

Foreword p. xi
Preface p. xiii
Acknowledgments p. xxi
Introduction: The Information Explosion p. 1
Part I Things to Know p. 3
1 Beginner's Mind p. 5
2 Don't Be Intimidated p. 7
3 Information, Intention, and Action p. 9
4 Peer Review and Scientific Discovery p. 22
Part II Be Prepared p. 29
5 Explore Your Ideology p. 31
6 Get Organized p. 34
7 Establish a Filing System p. 38
8 Build a Toolbox p. 41
9 Put Facts at Your Fingertips p. 44
10 Value Your Time p. 52
Part III Assess Their Analysis p. 57
11 The Power of Critical Thinking p. 59
12 Numbers Aren't Everything p. 62
13 All Numbers Are Not Created Equal p. 65
14 Question Authority p. 68
15 How Guesses Become Facts p. 73
16 Don't Believe Everything You Read p. 76
17 Go Back to the Questions p. 81
18 Reading Tables and Graphs p. 84
19 Distinguish Facts from Values p. 87
20 The Uncertainty Principle and the Mass Media p. 90
Part IV Create Your Analysis p. 93
21 Reflect p. 95
22 Get Unstuck p. 97
23 Inquire p. 99
24 Be a Detective p. 102
25 Create Consistent Comparisons p. 105
26 Tell a Good Story p. 107
27 Dig into the Numbers p. 111
28 Make a Model p. 125
29 Reuse Old Envelopes p. 129
30 Use Forecasts with Care p. 136
31 Hear All Sides p. 143
Part V Show Your Stuff p. 145
32 Know Your Audience p. 147
33 Document, Document, Document p. 149
34 Let the Tables and Graphs Do the Work p. 161
35 Create Compelling Graphs and Figures p. 166
36 Create Good Tables p. 173
37 Use Numbers Effectively in Oral Oresentations p. 182
38 Use the Internet p. 185
Conclusion: Creating the Future p. 197
Further Reading p. 201
Notes p. 215
Index p. 219
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