圖書標籤: 投資 金融 資本 商業 百威英博 並購之王的書 並購 傳記
发表于2024-08-03
Dream Big pdf epub mobi txt 電子書 下載 2024
My friend - and now partner - Jorge Paulo and his team are among the best businessmen in the world. He is a fantastic person and his story should be an inspiration to everybody, as it is for me." - Warren Buffett
In just over forty years, Jorge Paulo Lemann, Marcel Telles and Beto Sicupira built the biggest empire in the history of Brazilian capitalism and launched themselves onto the world stage in an unprecedented way.
Over the past five years, they have acquired no fewer than three globally-recognized American brands: Budweiser, Burger King and Heinz. This has been achieved as discreetly as possible and they have shunned any personal publicity.
The management method they developed, which has been zealously followed by their employees, is based on meritocracy, simplicity and constant cost cutting.
Their culture is as efficient as it is merciless and leaves no room for mediocre performances. On the other hand, those who bring in exceptional results have the chance to become company partners and make a fortune.
Dream Big presents a detailed behind-the-scenes portrait of the meteoric rise of these three businessmen, from the founding of Banco Garantia in the 1970s to the present day.
In 1971, when the Brazilian stock market was going through an euphoria, Harvard graduate, tennis champion and underwater fishing enthusiast from Rio de Janeiro Jorge Paulo Lemann decided to start a new business. He assembled some partners and put out a newspaper ad: "Brokerage wanted." Days later, Lemann began running what would become the cornerstone of his fortune and those of over 200 other people. Its name was Garantia.
The "Garantia model" was based on businesses that impressed Lemann, such as Goldman Sachs in finance and Walmart in retail. Its philosophy gave the best workers the opportunity to become shareholders.
作者:
剋裏斯蒂娜·柯利婭,巴西資深記者、知名的商業和管理谘詢顧問。供職巴西最暢銷的商業雜誌《檢視》(Exame)執行編輯12餘年。其間她參與瞭幾十篇針對巴西大型公司的深度報告。
譯者:
王仁榮,法學博士,百威英博亞太區副總裁。2003年加入百威英博,和雷曼、馬塞爾、貝托3G“三劍客”相識、共事13年,先後參與瞭“英特布魯收購美洲飲料”“英博收購百威”以及世紀並購“百威英博收購南非米勒”等一係列大型跨境並購案。他也是百威英博在中國及亞太地區並購擴張的親曆者。
這本書講的是3G資本創始人故事。3G資本是全球快消行業的王者,主持並購瞭百威英博,卡夫亨氏和南非米勒等巨額交易。 給我印象最深的是,3G資本所設計的經營體製,在完成並購後,3G資本均會派閤夥人去到被並購公司進行重新經營,增加公司價值,最重要的是如何削減成本,試圖設計齣一個完美的公司經營架構,讓我認識到自身結構與管理體係的創新也可以為商業社會帶來巨大的價值,而這種價值與科技創新帶來的價值相比,毫不遜色。
評分關注到3G是因兩件事。一為我本人為亞馳集團股東,BUD收購SABMiller一事一直在關注;另因菲特並不欣賞PE這個領域,卻和3G一起完成瞭卡夫亨氏的並購。又是一本相見恨晚的書。他們的管理理念很簡單:絕對的任人唯纔;招窮,聰明,有欲望緻富的員工;近乎瘋狂的成本管控;永遠試圖優化市場營銷産品等各個部門以及部門之間的協調。自己作為一個創業者深知,這些東西說來簡單,其實最不好做,有時是牽一發而動全身,此書給我頗多啓發。降低薪酬,提高奬金,提供員工用奬金購買公司股份的機會,讓員工有擁有感,並通過嚴格的錄取刪選剔除不符閤相應文化的員工。集中精力纔能做好事,運營上的改進要通過極其嚴厲的紀律來執行,該裁人時毫不猶豫,該裁多少裁多少。和你的閤夥人一定要和睦,傢和萬事興,一個傢裏丈夫妻子不會相互邀功也不該競爭
評分https://abookaweek.zbf.me/dream-big-du-hou-gan-ge-dian-xing-lang-han-de-meng-xiang-zhi-lu
評分https://abookaweek.zbf.me/dream-big-du-hou-gan-ge-dian-xing-lang-han-de-meng-xiang-zhi-lu
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Dream Big pdf epub mobi txt 電子書 下載 2024