图书标签: 行为经济学 经济学 心理学 经济 economics 英文原版 Economics 心理
发表于2025-04-27
Misbehaving pdf epub mobi txt 电子书 下载 2025
Get ready to change the way you think about economics.
Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world.
Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.
Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.
Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.
Richard H. Thaler is the coauthor of the best-selling book Nudge with Cass R. Sunstein, and the author of Quasi Rational Economics and The Winner’s Curse. He is a professor of behavioral science and economics at the University of Chicago Booth School of Business and, in 2015, the president of the American Economic Association.
Thaler真的很会写,这本书当入门和看八卦不错。
评分后半部分有点干,经济学本身有趣的点让位给了派别撕逼。
评分非常有意思的经济学
评分非常有趣的一本书,把自传和学问结合在一起让本书可读性很高
评分Richard Thaler 的文字挺多长难句的,也许是写学术论文的后遗症吧,但对阅读也没构成多大障碍。整本书对 传统经济学理性人假设的挑战看得还是很过瘾的,令人心有戚戚焉。对 与Eugene Fama, Merton Miller 的论战写得也很有意思。behavioral economics 对 金融市场 解读的一章也令人感到兴奋。最后一章讲在 英国政府和美国政府高层的实际应用也是给行为经济学增加砝码、注入信心。书中两个核心概念:mental accounting (挑战经济学货币可以无障碍转换用途的假设)、self-control(挑战理性人的假设)。
政治经济学的基础,或者从更广义的层面来说,每门社会科学的基础显然都是心理学。有朝一日,我们肯定能从心理学原理推导出社会科学的规律。——维尔弗雷多·帕累托,1906年 传统经济学建立在两个核心假设之上:1.人们做选择时会遵循最优化原则,并且做选择的依据总是没有偏见的...
评分理查德.泰勒在学术圈是个很牛逼的人,也是诺贝尔经济学奖最有实力的角逐者,不过很可惜,他涉及的研究内容,被卡尼曼以及希勒捧奖去了。 他主要是研究行为经济学,行为经济学与传统经济学的不同点,后者是将人作为经济人的假设,经济人的特点是自私而理性的。问题来了,人是不...
评分1禀赋效应:当一个人一旦拥有某项物品,那么他就会觉得这个物品价值特别大,比拥有之前大得多。塞勒认为,由于禀赋效应的存在,人们在决策过程中,对于“利害”的权衡并不均衡,对于“避害”的考虑,要远远大于对于“趋利”的考虑。它启发我们,在面对一些需要影响别人决策的场...
评分这是一本有趣又有可操作性的书。里面的一些理论用好了,甚至能够提升你的投资格局和业绩。以下这段文字,是投基君围绕如何在实践中应用两位诺贝尔奖得主提出的效用曲线,提升投资业绩的真实分享。欢迎感兴趣的小伙伴关注微信公众号“投基手册”,投基君会持续输出投资方面的干...
评分行为经济学,是在经济学的基础上融合了心理学和其他社会科学内容的经济学分支。这一分支因2017年理查德•泰勒获诺贝尔经济学奖,而更加受到关注。说实话,我觉得行为经济学要比传统的写在黑板上的经济学更加有趣,贴近生活。本书以时间线讲述了行为经济学的发展历程 首先,作...
Misbehaving pdf epub mobi txt 电子书 下载 2025