图书标签: 行为经济学 经济学 心理学 经济 economics 英文原版 Economics 心理
发表于2024-10-03
Misbehaving pdf epub mobi txt 电子书 下载 2024
Get ready to change the way you think about economics.
Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world.
Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.
Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.
Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.
Richard H. Thaler is the coauthor of the best-selling book Nudge with Cass R. Sunstein, and the author of Quasi Rational Economics and The Winner’s Curse. He is a professor of behavioral science and economics at the University of Chicago Booth School of Business and, in 2015, the president of the American Economic Association.
讲行为经济学发展过程的。作者口吻有点自恋,对一路上反对者的揶揄倒让这本书更有意思不少。
评分Richard Thaler 的文字挺多长难句的,也许是写学术论文的后遗症吧,但对阅读也没构成多大障碍。整本书对 传统经济学理性人假设的挑战看得还是很过瘾的,令人心有戚戚焉。对 与Eugene Fama, Merton Miller 的论战写得也很有意思。behavioral economics 对 金融市场 解读的一章也令人感到兴奋。最后一章讲在 英国政府和美国政府高层的实际应用也是给行为经济学增加砝码、注入信心。书中两个核心概念:mental accounting (挑战经济学货币可以无障碍转换用途的假设)、self-control(挑战理性人的假设)。
评分Richard大牛在回忆研究行为金融学生涯,如今很多例子和理论以为人耳熟能详。现在想来,上课老师信手拈来的材料和例子都可以在此书找到影子。
评分very readable book, not a lot of new stuff , but the stories are certainly fun and juicy :D
评分Richard大牛在回忆研究行为金融学生涯,如今很多例子和理论以为人耳熟能详。现在想来,上课老师信手拈来的材料和例子都可以在此书找到影子。
政治经济学的基础,或者从更广义的层面来说,每门社会科学的基础显然都是心理学。有朝一日,我们肯定能从心理学原理推导出社会科学的规律。——维尔弗雷多·帕累托,1906年 传统经济学建立在两个核心假设之上:1.人们做选择时会遵循最优化原则,并且做选择的依据总是没有偏见的...
评分理查德.泰勒在学术圈是个很牛逼的人,也是诺贝尔经济学奖最有实力的角逐者,不过很可惜,他涉及的研究内容,被卡尼曼以及希勒捧奖去了。 他主要是研究行为经济学,行为经济学与传统经济学的不同点,后者是将人作为经济人的假设,经济人的特点是自私而理性的。问题来了,人是不...
评分这是一本有趣又有可操作性的书。里面的一些理论用好了,甚至能够提升你的投资格局和业绩。以下这段文字,是投基君围绕如何在实践中应用两位诺贝尔奖得主提出的效用曲线,提升投资业绩的真实分享。欢迎感兴趣的小伙伴关注微信公众号“投基手册”,投基君会持续输出投资方面的干...
评分1、唯一的阅读建议是:当你觉得不再有意思时,就不要再往下读了,否则,就是所谓的“错误”的行为了。 2、统计意义上的价值与可识别的价值不同,人对可识别的价值过于敏感,但世界是以统计意义上的价值运行的。(直觉系统所导致的可得性法则) 3、机会成本是模糊的,不会将机会...
Misbehaving pdf epub mobi txt 电子书 下载 2024