托马斯·弗里德曼是《纽约时报》的专栏作家,曾三次赢得普利策奖。在其1999年出版的经典著作《了解全球化:凌志汽车与橄榄树》当中,他提出了新科技和全球化与传统文化的联系,引发了西方学界一场关于全球化问题的大争论。他认为现在的社会必定抵挡不了全球化的浪潮,全球化的趋势是不可阻挡的。在《世界是平的:21世纪简史》出版之前,他已经是美国公认最有影响力的新闻工作者。
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From one of our most perceptive commentators and winner of the National Book Award, a comprehensive look at the new world of globalization, the international system that, more than anything else, is shaping world affairs today.
As the Foreign Affairs columnist for The New York Times , Thomas L. Friedman has traveled the globe, interviewing people from all walks of contemporary life: Brazilian peasants in the Amazon rain forest, new entrepreneurs in Indonesia, Islamic students in Teheran, and the financial wizards on Wall Street and in Silicon Valley.
Now Friedman has drawn on his years on the road to produce an engrossing and original look at globalization. Globalization, he argues, is not just a phenomenon and not just a passing trend. It is the international system that replaced the Cold War system; the new, well-greased, interconnected system: Globalization is the integration of capital, technology, and information across national borders, in a way that is creating a single global market and, to some degreee, a global village. Simply put, one can't possibly understand the morning news or one's own investments without some grasp of the system. Just one example: During the Cold War, we reached for the hot line between the White House and the Kremlin--a symbol that we were all divided but at least the two superpowers were in charge. In the era of globalization, we reach for the Internet--a symbol that we are all connected but nobody is totally in charge.
With vivid stories and a set of original terms and concepts, Friedman offers readers remarkable access to his unique understanding of this new world order, and shows us how to see this new system. He dramatizes the conflict of "the Lexus and the olive tree"--the tension between the globalization system and ancient forces of culture, geography, tradition, and community. He also details the powerful backlash that globalization produces among those who feel brutalized by it, and he spells out what we all need to do to keep the system in balance. Finding the proper balance between the Lexus and the olive tree is the great drama of he globalization era, and the ultimate theme of Friedman's challenging, provocative book--essential reading for all who care about how the world really works.
在过去的10多年,可能是人类历史上信息技术发展最快的时期,不但出现了个人电脑,而且迅速地从个人电脑进入到互联网时代,web也从传统媒体的延伸,迅速地向个性化媒体,电子商务发展。虽然,在2000年爆发了网络泡沫,但是,没有人会相信互联网的向前的力量会停止。 ...
评分鉴于此书在全世界的热度,我是带着崇敬的心情拜读的。 可惜只开了个头,10分钟后我就拜不下去啦,接下去就是采用速读大法,用5个小时就看完了。 反正我知道作者的意思:世界因为网络而改变,在未来,印度跟中国的潜力巨大,因为网络,所以世界也就变平了。 看完之后,我有一个...
评分犹记得 当初美国的“X一代”曾被他们的父兄辈们定义为 浅薄,易变,懒散,不忠诚和没有理想, 同样在我们的父辈中,鲁迅先生也曾说过, “中国少有失败的英雄,少有韧性的反抗, 少有敢单身鏖战的武人,少有敢抚哭叛徒的吊客. 见胜兆则纷纷聚集, 见败兆,则纷纷逃亡.” 七十年过去了, ...
评分http://bizchedan.blogbus.com/logs/47228498.html 常去小区里的一个烤串店,大快朵颐的同时,IT狂人般地胡思乱想:烤串行业解决方案应该是什么样?五个伙计,十余种原料数量不等,生产流程相对简单。我多次碰到缺货,可能对客户需求预测有偏差,也可能供应商不力,前端又可以...
评分犹记得 当初美国的“X一代”曾被他们的父兄辈们定义为 浅薄,易变,懒散,不忠诚和没有理想, 同样在我们的父辈中,鲁迅先生也曾说过, “中国少有失败的英雄,少有韧性的反抗, 少有敢单身鏖战的武人,少有敢抚哭叛徒的吊客. 见胜兆则纷纷聚集, 见败兆,则纷纷逃亡.” 七十年过去了, ...
"the golden arches theory of conflict prevention" but correlation doesn't imply causation.
评分随便翻了翻,没认真看。里边有大段讲大连跟夏德仁。
评分I loved the theory about how the countries with McDonald's never entered warfare with each other after the opening of McDonald's in their country.
评分他怎么这么墨迹呢……真心读不下去了。其实就讲了lexus和olive tree,科技与文明,共性与个性,全球化与民族认同之间的冲突。但是他举得例子实在是太详细太庞杂了……
评分The official story of globalization. Orthodoxy!
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