Blink is about the first two seconds of looking--the decisive glance that knows in an instant. Gladwell, the best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of ”thin slices” of behavior. The key is to rely on our ”adaptive unconscious”--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea.
Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us ”mind blind,” focusing on the wrong cue leaves us vulnerable to ”the Warren Harding Effect” (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the ”dark side of blink,” he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making. In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like. --Barbara Mackoff
以《Gladwell导读》为题目发在NewYorkerFans小组http://www.douban.com/group/ny/ 另有Gladwell在《纽约客》历年文章精品 Xmeansme 很多人知道Malcolm Gladwell乃是Blink(台版译名:决断两秒间)和Tipping Point(引爆流行)这两本纽约时报榜首作品的作者。其实这...
评分有些人的书,我是看名字就会去买,我相信他们会爱惜自己的羽毛。 比如美国畅销书作家马尔科姆·格拉德韦尔,我是通过《引爆点》认识他的,那本书相当好,导致我后来把反对他观点的,支持他观点的书买了一堆。 最近又看了他的《决断2秒间》,内容是讲人如何能学会快速决策。 ...
评分以《Gladwell导读》为题目发在NewYorkerFans小组http://www.douban.com/group/ny/ 另有Gladwell在《纽约客》历年文章精品 Xmeansme 很多人知道Malcolm Gladwell乃是Blink(台版译名:决断两秒间)和Tipping Point(引爆流行)这两本纽约时报榜首作品的作者。其实这...
评分以《Gladwell导读》为题目发在NewYorkerFans小组http://www.douban.com/group/ny/ 另有Gladwell在《纽约客》历年文章精品 Xmeansme 很多人知道Malcolm Gladwell乃是Blink(台版译名:决断两秒间)和Tipping Point(引爆流行)这两本纽约时报榜首作品的作者。其实这...
评分外国人写书常常陷于两个极端,要么太学术化,看不懂,太多的数据和理论;要么长篇累牍的例子,厚厚一本书下来,其实要说明的观点就那么几个。 《blink》这本书显然就属于后一种类型,这样的书并不难读,很多例子,如果你有兴趣也可以看得津津有味。但从拿到这本书的时候,我就...
一刹那间的感觉可能是最正确的,也可能是完全错误。这是一本难得的好书,读后不一定马上能做什么,但可以对思维的局限性有所了解。
评分启发我了解到直觉判断和无意识学习等的关系
评分blinking good. first impression's always been considered important, but behind that, malcolm tells you why.
评分一口气读完。
评分其实不用写一整本书来证明一个简单的观点。即使写,还是《Outliers》那样的内容好些,《Blink》的观点与之类似所以显得多余。
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