Principal of Duarte Design since 1990, Nancy Duarte passionately pursues the presentation development and design niche. One of the largest design firms in Silicon Valley and listed as a top woman-owned business in the area, Duarte Design is one of the few agencies in the world focused solely on presentations, whether they are delivered in person, online or via mobile device. Nancy's twenty years of experience working with global companies and thought leaders has influenced the perception of some of the world's most valuable brands and many of humanity's common causes.
No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.
Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:
Connect with specific audiences
Turn ideas into informative graphics
Use sketching and diagramming techniques effectively
Create graphics that enable audiences to process information easily
Develop truly influential presentations
Utilize presentation technology to your advantage
Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause.
最大收获的就是,让我学习和思考制作PPT应该怎样创建Idea,怎样用最形象的方式表达出来。有两条原则我特别喜欢,一是Kiss原则,Keepitsimple stupid,二是Lessis sMore.
評分 評分我抽空通读了Nancy Duarte的大作《slide:ology》,简单的做了一下书摘。国内还没有中文版。 我敢说它比国内任何一部讲PPT的书都好。网上有PDF,自己动手找找。 我的书摘各位有兴趣看看就行,我没刻意去标注其中的字体颜色等。 转载注明出处:http://blog.sina.com.cn/s/blog_53...
評分每一个决定都是有意图的,每个视觉元素排列背后都有其理性的思考,每种排序和结构都表达不同的含义,任何一个细节变化,无论多么细微都会分散观众的注意力,都会必然影响观众的理解。所有的设计都应该用来帮助对方更好地理解信息。了解对方需求的重要性,强调找到核心传播点...
評分Presentation is not just a tool for your idea. You need to create the idea and share it via presentation. The presentation is sending the message of your creative thinking to audience who is supposed to resonate with it.
講瞭很多經典的設計概念,很有啓發意義
评分講瞭很多經典的設計概念,很有啓發意義
评分visual thinking
评分Great! Great! Great!
评分完全符閤我選擇設計類書籍的原則——看上去首先需要賞心悅目,這書本身的設計就是個典範,雜誌風格的多圖少字,主題清楚
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