Review

'Behind the modest title of 'An Introduction' lies the type of work the field needs to consolidate its learning and move forward to address new challenges. Across the chapters that follow lie both a tour of what the field knows well - a diverse collection of algorithms and approaches to recommendation - and a snapshot of where the field is today as new approaches derived from social computing and the semantic web find their place in the recommender systems toolbox. Let's all hope this worthy effort spurs yet more creativity and innovation to help recommender systems move forward to new heights.' Joseph A. Konstan, from the Foreword

Product Description

In this age of information overload, people use a variety of strategies to make choices about what to buy, how to spend their leisure time, and even whom to date. Recommender systems automate some of these strategies with the goal of providing affordable, personal, and high-quality recommendations. This book offers an overview of approaches to developing state-of-the-art recommender systems. The authors present current algorithmic approaches for generating personalized buying proposals, such as collaborative and content-based filtering, as well as more interactive and knowledge-based approaches. They also discuss how to measure the effectiveness of recommender systems and illustrate the methods with practical case studies. The final chapters cover emerging topics such as recommender systems in the social web and consumer buying behavior theory. Suitable for computer science researchers and students interested in getting an overview of the field, this book will also be useful for professionals looking for the right technology to build real-world recommender systems.

作者简介：

Dietmar Jannach

是德国的多特蒙德工业大学（Technische Universität Dortmund）计算机科学系客座教授。他发表过一百多篇科学论文，是《应用智能》杂志编委会和《国际电子商务杂志》评审委员会成员。

Markus Zanker

是奥地利克拉根福阿尔卑斯-亚德里大学（Alpen-Adria Universität Klagenfurt）应用信息学系助理教授及信息管理研究项目主任。他还是《人机交互研究国际杂志》的副主编和 ConfigWorks GmbH的共同创始人及执行总监。