Branding Basics for Small Business pdf epub mobi txt 电子书下载 2024

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Ross, Maria

170

$ 18.02

9781935254249

图书标签: 英文市场策划商务品牌

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发表于2024-12-25

Branding Basics for Small Business epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Branding Basics for Small Business pdf epub mobi txt 电子书下载 2024

图书描述

In Branding Basics for Small Business, marketing expert Maria Ross uses real-life examples to show how organizations of any size can create a winning brand to stand out, delight, and connect with their audiences. Small businesses, start-ups, and non-profits enviously watch the "big guys" create tribes of loyal followers. How do they do it? What can time and resource-strapped organizations learn from them? The secret is starting with a strong Brand Strategy. Brand is more than just a pretty logo: it is your core promise, personality, and reason for being. Branding effectively and connecting with customers isn't about how much money you spend, but about how clearly and consistently you communicate the right message through everything you do. This book reveals a ten-step process to create a strong Brand Strategy so you can craft messages to connect with the right customers, make smart marketing decisions and save money, inspire customer loyalty, share a clear vision with partners and employees, and break away from the pack and grow your business.

Branding Basics for Small Business 下载 mobi epub pdf txt 电子书