The Handbook of Crisis Communication (Handbooks in Communication and Media)

The Handbook of Crisis Communication (Handbooks in Communication and Media) pdf epub mobi txt 電子書 下載2025

出版者:Wiley-Blackwell
作者:Coombs, W. Timothy; Holladay, Sherry J.;
出品人:
頁數:768
译者:
出版時間:2010-01-19
價格:USD 199.95
裝幀:Hardcover
isbn號碼:9781405194419
叢書系列:
圖書標籤:
  • 危機傳播
  • 危機管理
  • 公關
  • Management
  • Crisis
  • 3
  • Crisis Communication
  • Communication Handbooks
  • Media Communication
  • Public Relations
  • Risk Management
  • Emergency Response
  • Corporate Communication
  • Media Relations
  • Crisis Management
  • Audience Engagement
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具體描述

Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods,and critical issues in crisis communication. Includes in-depth analyses of well-known case studies in crisis communication, from terrorist attacks to Hurricane Katrina Explores the key emerging areas of new technology and global crisis communication Provides a starting point for developing crisis communication as a distinctive field research rather than as a sub-discipline of public relations or corporate communication

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W T Coombs,好吧是公關的書

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做crisis communication and management研究,你想知道的都在這裏

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這門課要把我整瘋瞭。。。。。

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做crisis communication and management研究,你想知道的都在這裏

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這門課要把我整瘋瞭。。。。。

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