Business and Its Environment pdf epub mobi txt 电子书下载 2024

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Baron, David P.

2009-2

832

$ 234.20

9780136083924

图书标签: 经济

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发表于2024-11-28

Business and Its Environment epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Business and Its Environment pdf epub mobi txt 电子书下载 2024

图书描述

Businesses compete in many ways, including nonmarket areas like corporate responsibility. Learn how to sharpen your firm’s competitive edge. Baron’s integrated approach combines the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the managerial issues that arise in the business landscape. The sixth edition retains the structure, much of the subject matter, and the conceptual frameworks of the fifth edition but addstwo new chapters. The entire text has been updated with new conceptual materials and applications.

Strategy and the Non-Market Environment; Public Politics and Non-Market Strategy; Government and Markets; International Political Economy; Ethics and Corporate Social Responsibility

Today’s businesses need to compete in both the market and nonmarket arenas. Written to assist managers improve the performance of their businesses, this text teaches readers how to balance shareholder profits and the consumer appeal of corporate social responsibility.

Business and Its Environment 下载 mobi epub pdf txt 电子书