No Logo

No Logo pdf epub mobi txt 電子書 下載2025

出版者:
作者:Naomi Klein
出品人:
頁數:512
译者:
出版時間:2010-1
價格:124.00元
裝幀:
isbn號碼:9780007340774
叢書系列:
圖書標籤:
  • society
  • branding
  • ad
  • 反全球化
  • 品牌批判
  • 消費主義
  • 文化批判
  • 社會運動
  • 廣告
  • 企業社會責任
  • 營銷
  • 文化研究
  • 90年代
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具體描述

'No Logo' was a book that defined a generation when it was first published in 1999. For it's 10th anniversay Naomi Klein has updated this iconic book. By the time you're twenty-one, you'll have seen or heard a million advertisements. But you won't be happier for it. This is a book about that much-maligned, much-misunderstood generation coming up behind the slackers, who are being intelligent and active about the world in which they find themselves. It is a world in which all that is 'alternative' is sold, where any innovation or subversion is immediately adopted by un-radical, faceless corporations. But, gradually, tentatively, a new generation is beginning to fight consumerism with its own best weapons; and it is the first skirmishes in this war that this abrasively intelligent book documents brilliantly.

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