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杰夫·贝佐斯（Jeff Bezos）：毕业于普林斯顿大学，互联网巨头亚马逊公司创始人、董事长兼CEO，华盛顿邮报大股东之一。他于1995年创办亚马逊公司并于2年后带领公司成功上市。2018年以1120亿美元财富，成为有史以来最富有的人，2018~2021连续四年成为世界首富，2021年以1770亿美元财富位列福布斯富豪榜第1名。

沃尔特·艾萨克森：阿斯彭研究所（Aspen Institute）执行总裁，曾任有线新闻电视网（CNN）主席和《时代》（Time）周刊总编。他的著作有《史蒂夫·乔布斯传》《富兰克林传》和《基辛格传》等。

出版者:Harvard Business Review Press

作者:Jeff Bezos

出品人:

页数:288

译者:

出版时间:2020-11-17

价格:USD 18.83

装帧:Hardcover

isbn号码:9781647820718

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In Jeff Bezos’s own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.

In this collection of Jeff Bezos’s writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you’ll gain an insider’s view of the why and how of his success.

Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.

Written in a direct, down-to-earth style, Invent and Wander offers readers a master class in business values, strategy, and execution:

The importance of a Day 1 mindset

Why “it’s all about the long term”

What it really means to be customer obsessed

How to start new businesses and create significant organic growth in an already successful company

Why culture is an imperative

How a willingness to fail is closely connected to innovation

What the Covid-19 pandemic has taught us

Each insight offers new ways of thinking through today’s challenges—and more importantly, tomorrow’s—and the never-ending urgency of striving ahead, never resting on one’s laurels. Everyone from CEOs of the Fortune 100 to entrepreneurs just setting up shop to the millions who use Amazon’s products and services in their homes or businesses will come to understand the principles that have driven the success of one of the most important innovators of our time.

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小时候，需要学什么，积累哪方面的知识，掌握哪一块的能力，都有大人把握成长方向。长大后的个人成长全靠自己把控，成长是靠积累和前瞻思考的，纵观目前各领域里的大牛，均有一个共通点，那就是坚持长期主义。最近读了《长期主义》这本书，全书分为两个部分，第一部分收纳了从...

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很偶然翻到这本书invent and wander，贝索斯的文章集。两个收获： 1. walter issacson的前言中说，他写过乔布斯、达芬奇、富兰克林、爱因斯坦，这些人都有共性：有孩子般的天真好奇和现实扭曲力场。可能就是：“到了成年还天真的相信世界将因我不同。” 2. 贝索斯认为“决定”...

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这5个秘诀是作者从贝佐斯身上总结而来的，在阅读这本书的时候，感觉内容很精彩，所以摘抄过来，与大家分享。在这本书中，你可以从贝佐斯的访谈、文章以及自1997年以来亲笔撰写的年度致股东信中学到诸多经验和秘诀。以下是我认为最为重要的五点： 1. 放眼长期。 “一切以长期为...

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