具体描述
本书主要从数字出版理论、数字出版业务流程、人才建设、AR技术在数字出版业中的应用、大数据、人工智能等多角度介绍了中国数字出版业的发展现状，并对数字出版业的未来做了展望。本书内容丰富，全面覆盖了数字出版业的方方面面，实用性强，具有较强可读性。
作者简介
张新新，现任中国大地出版社执行总经理、大地出版传媒集团副总编辑、中地数媒总经理、“融智库”董事长；兼任南京大学硕士生导师、北京印刷学院教授。获全国第二批数字出版转型示范单位评估专家、北京市出版“百人工程”人才（第一批）、北京市新闻 出版广电领军人才等荣誉称号。长期从事新闻出版转型升级实务工作，带领团队探索数字出版“文化 高科技”的发展路径，创建“融智库”并引领其发展成为我国新闻出版业的重要智库。主持国家标准2项、行业标准2项，主持部级社科研究课题2项，承担国资预算项目、文化产业发展资金项目16项，发表核心期刊论文35篇，出版《变革时代的数字出版》《人工智能时代的出版转型》《校园侵权审判案例全类型精解》等专著6种。
目录信息
Part 1 Pandect
Chapter 1 Abstraction and Concretion of Transformation and Upgrading
Part 2 Practice
Chapter 2 Business Process and Management Specification for Digital Publishing
Chapter 3 The System of Digital Product
Chapter 4 Application of Digital Publishing Technology
Chapter 5 Marketing of Digital Publishing
Part 3 Talents
Chapter 6 The Comprehensive Layout and Training for Digital Publishing Talents
Chapter 7 Review and Value Analysis of the Professionalization Process of Digital Editing
Part 4 Prospect
Chapter 8 Current Situation and Trend of AR Technology Applied in Publishing
Chapter 9 Analysis and Prospect of AR Publishing Industry Development
Chapter 10 Principles of Big Data in the Publishing Industry
Chapter 11 Publishing + Artificial Intelligence: New Models and Forms of Future Publishing
Chapter 12 Publishing + Artificial Intelligence: Intelligent Publishing Process Reengineering ——From the Perspective of Swarm Intelligence
Chapter 13 Promoting the Transformation of Industrial Knowledge Service Based on Knowledge Service Standard
Part 5 Conclusion
Chapter 14 The Present and Future of Digital Publishing
· · · · · · (收起)
Chapter 1 Abstraction and Concretion of Transformation and Upgrading
Part 2 Practice
Chapter 2 Business Process and Management Specification for Digital Publishing
Chapter 3 The System of Digital Product
Chapter 4 Application of Digital Publishing Technology
Chapter 5 Marketing of Digital Publishing
Part 3 Talents
Chapter 6 The Comprehensive Layout and Training for Digital Publishing Talents
Chapter 7 Review and Value Analysis of the Professionalization Process of Digital Editing
Part 4 Prospect
Chapter 8 Current Situation and Trend of AR Technology Applied in Publishing
Chapter 9 Analysis and Prospect of AR Publishing Industry Development
Chapter 10 Principles of Big Data in the Publishing Industry
Chapter 11 Publishing + Artificial Intelligence: New Models and Forms of Future Publishing
Chapter 12 Publishing + Artificial Intelligence: Intelligent Publishing Process Reengineering ——From the Perspective of Swarm Intelligence
Chapter 13 Promoting the Transformation of Industrial Knowledge Service Based on Knowledge Service Standard
Part 5 Conclusion
Chapter 14 The Present and Future of Digital Publishing
· · · · · · (收起)
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