Adventures in Public Relations pdf epub mobi txt 電子書下載 2024

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Guth, David W./ Marsh, Charles

Addison-Wesley

2004-10

384

$ 136.96

Pap

9780205405701

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发表于2024-11-11

Adventures in Public Relations epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Adventures in Public Relations pdf epub mobi txt 電子書下載 2024

圖書描述

Adventures in Public Relations engages students in the practice of public relations with exciting, timely, representative cases combined with a strong focus on critical thinking and problem solving. This text conveys the excitement and challenge of public relations by presenting students with a real-world portrait of the profession. Students will learn from the successes and failures of the public relations campaigns examined in the text. The book's focus on critical thinking helps students develop the problem-solving skills essential to success in public relations. As with the authors' successful introductory text, Public Relations: A Values-Driven Approach, this text also encourages readers to identify, refine, and test their own values systems.

Adventures in Public Relations 下載 mobi epub pdf txt 電子書