图书标签: 亚马逊 贝索斯 传记 电商
发表于2025-02-16
The Everything Store pdf epub mobi txt 电子书 下载 2025
The definitive story of Amazon.com, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos.
Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators--Jobs, Gates, Zuckerberg--Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.
THE EVERYTHING STORE will be the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.
Brad Stone has covered technology in Silicon Valley for over 14 years, with publications such as Newsweek, The New York Times, and Bloomberg Businessweek.
大体知道了亚马逊的发家史,也是Jeff Bezos 的奋斗史。作者的小段子经常把我逗乐。
评分大体知道了亚马逊的发家史,也是Jeff Bezos 的奋斗史。作者的小段子经常把我逗乐。
评分大体知道了亚马逊的发家史,也是Jeff Bezos 的奋斗史。作者的小段子经常把我逗乐。
评分大体知道了亚马逊的发家史,也是Jeff Bezos 的奋斗史。作者的小段子经常把我逗乐。
评分大体知道了亚马逊的发家史,也是Jeff Bezos 的奋斗史。作者的小段子经常把我逗乐。
2013年“英国《金融时报》/高盛年度商业图书奖”(Financial Times and Goldman Sachs Business Book of the Year Award)揭晓,颁给了一本讲述电商集团亚马逊(Amazon)及其创始人杰夫·贝索斯(Jeff Bezos)成功之路的图书。这本书就是《一网打尽》(the everything store)。 ...
评分文/严杰夫 无论从哪个角度望去,亚马逊都可算是企业界的“异数”。这个“异数”最让人难以理解的现象或许是:以亏损之身登陆纳斯达克并不稀奇,但在新兴科技企业中,能持续20年维持低增长却委实不多见;更难得的是,面对这样的低增长,亚马逊创始人杰夫·贝佐斯并没有“心急如...
评分场景营销目的是让用户产生共鸣,完成品牌的传播和产品销售转化,主要有以下五种 1、仪式感:就是设置特别的流程,举办仪式,以彰显某件事情特别重要。 2、代入感:就是参与者沉浸在场景中,引发了他的情绪共鸣。 3、时代感:有时代感,就是场景要借助与时代相关的道具或活动 4...
评分 评分试读本的内容读完觉得不过瘾 关于亚马逊,实在有太多理由让我们去了解 商业周刊中文版的封面文章确实很震撼,想了解亚马逊的商业秘密的人,赶紧去先睹为快吧。 我想如果是电商人,更应该看看吧 好书值得推广,强烈建议电商人组团学习此书 我完全相信这本是亚马逊2.0版本的说法...
The Everything Store pdf epub mobi txt 电子书 下载 2025