圖書標籤: 亞馬遜 貝索斯 傳記 電商
发表于2024-11-04
The Everything Store pdf epub mobi txt 電子書 下載 2024
The definitive story of Amazon.com, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos.
Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators--Jobs, Gates, Zuckerberg--Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.
THE EVERYTHING STORE will be the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.
Brad Stone has covered technology in Silicon Valley for over 14 years, with publications such as Newsweek, The New York Times, and Bloomberg Businessweek.
大體知道瞭亞馬遜的發傢史,也是Jeff Bezos 的奮鬥史。作者的小段子經常把我逗樂。
評分大體知道瞭亞馬遜的發傢史,也是Jeff Bezos 的奮鬥史。作者的小段子經常把我逗樂。
評分大體知道瞭亞馬遜的發傢史,也是Jeff Bezos 的奮鬥史。作者的小段子經常把我逗樂。
評分大體知道瞭亞馬遜的發傢史,也是Jeff Bezos 的奮鬥史。作者的小段子經常把我逗樂。
評分大體知道瞭亞馬遜的發傢史,也是Jeff Bezos 的奮鬥史。作者的小段子經常把我逗樂。
1.清晰前景,在任何时候,严格遵照客户原则 2.贝伦斯的个人魅力 工作不知疲倦 善于反省 生活中有自己的处理方式 和标志性的大小 “给我5min,平复情绪,一起解决问题” 3.员工主要是20-30岁,在招纳员工时秉持寻找最优秀员工原则,他们积极面对挑战 4.领导和员工有很强烈的联系...
評分场景营销目的是让用户产生共鸣,完成品牌的传播和产品销售转化,主要有以下五种 1、仪式感:就是设置特别的流程,举办仪式,以彰显某件事情特别重要。 2、代入感:就是参与者沉浸在场景中,引发了他的情绪共鸣。 3、时代感:有时代感,就是场景要借助与时代相关的道具或活动 4...
評分百胜CEO有一本自传《意料之外的CEO》,但是相比而言,亚马逊CEO更适合这个意料之外。虽然都是关于亚马逊贝索斯的书,《一网打尽》和之前的《一键下单》相当互补,《一键下单》80%的内容在《一网打尽》浓缩为20%章节,另外80%则是深度细节记录。 意料之外,在于两处,一处在人...
評分百胜CEO有一本自传《意料之外的CEO》,但是相比而言,亚马逊CEO更适合这个意料之外。虽然都是关于亚马逊贝索斯的书,《一网打尽》和之前的《一键下单》相当互补,《一键下单》80%的内容在《一网打尽》浓缩为20%章节,另外80%则是深度细节记录。 意料之外,在于两处,一处在人...
評分The Everything Store pdf epub mobi txt 電子書 下載 2024