Smart goals will get you only so far ...If you're ready to take your life and career to the next level, you've got to do it "The Hard Goals" way. "Ever felt like you weren't reaching your goals as fast as you would like? "HARD Goals" shows you how to change your thinking and get on the path to tremendous achievement!" (Marshall Goldsmith, world-renowned executive coach and author of "The New York Times" bestsellers "MOJO" and "What Got You Here Won't Get You There"). ""Hard Goals" is full of fascinating insights regarding how to get yourself to achieve things you never thought possible, and Murphy's key ideas have strong research support...If you want to achieve something great or important in your life, this is the book for you." (Edwin A. Locke, Ph.D., Professor Emeritus, University of Maryland). "If you want a mediocre life, set ho-hum goals. If you want a life filled with excellence and meaning, set "HARD Goals". This book shows you how to set 'Hard Goals' and love every minute of achieving them. The end result? Winning in life and unparalleled fulfillment." (Lyle Nelson, four-time Olympian and author of "Spirit of Champions"). "Every company has goals these days. So why do most goals fall short? Why do leaders keep setting the same failed goals year after year? "HARD Goals" gives you the cutting-edge science to engage every employee in pursuing and achieving extraordinary goals. No more procrastination, foot-dragging, or giving up. With "HARD Goals", your organization will achieve astonishing results. Every CEO, manager, and employee needs to read this book!" (Kevin M. Andrews, President, SmartBen). About the Book: Want to increase sales? Get promoted? And change the world? There's a goal for that ...Steve Jobs, Jeff Bezos, the school teacher next door who amassed a million-dollar fortune ...Did these people succeed because they were more motivated or because they were more disciplined? The answer to both questions is yes - but not in the ways you might think. Anyone can achieve extraordinary things. The secret is setting goals that test the very limits of your abilities. In "Hard Goals", Mark Murphy, the acclaimed author of "Hundred Percenters", explains the science behind getting from where you are to where you want to be in your career, business, and life. Leadership IQ, Murphy's top-rated leadership training consultancy, studied nearly 5,000 workers from virtually every field and found that extraordinary goals - the kind that got America to the moon and back, developed the iPod, created nanotechnology, and helped individuals overcome tremendous personal adversity - stimulate and engage the brain in ways that are profoundly different from the goals most people set. Research conducted for this book revealed that people who set Hard goals are up to 75 percent more fulfilled than people with easy goals. In these pages, Mark Murphy explains how success, and the satisfaction it brings, comes from knowing how to set goals that are: Heartfelt - have an emotional attachment, 'scratch an existential itch'; Animated - motivated by a vision, that movie that plays over and over in your mind; Required - imbued with such a sense of urgency that you have no other choice but to start acting on them right here, right now; and, Difficult - the greatest achievements come from the toughest challenges - but they also leave you feeling stronger, smarter, and more fulfilled. People set goals all the time, but the majority end up unfulfilled or abandoned. With all the challenges facing us today, we could use a little more achievement. "Hard Goals" can help us get there by offering the hard science and practical techniques to conquer procrastination and unlock your brain's potential for realizing your goals.
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这本书的叙事风格非常引人入胜,简直就像在听一位经验丰富的人生导师在跟你娓娓道来,而不是在啃一本晦涩难懂的理论著作。它的语言充满了力量感和画面感,尤其是在描述那些成功人士如何跨越关键转折点时,那些生动的案例分析让人仿佛身临其境。我以前读过很多关于“目标设定”的书,它们大多聚焦于SMART原则,但这本书更侧重于“心智模式”的重塑。它探讨了韧性、适应性以及在面对不可避免的挫折时,如何迅速调整心态并重拾动力的机制。我特别被其中关于“反馈循环”的章节所打动,它提供了一整套科学的方法来评估你的每一步行动是否真的有效,而不是让你陷入“看起来很忙,但毫无进展”的怪圈。对于我这种经常因为项目陷入瓶颈而自我怀疑的人来说,这本书就像一剂强心针,它没有承诺捷径,却清晰地指明了可持续成长的内在逻辑。读罢掩卷沉思良久,我开始意识到,真正的差距往往不在于资源多寡,而在于对日常执行细节的把握程度。
评分这本书的文字风格是那种沉稳、内敛却又暗藏强大驱动力的类型。它不像一些畅销书那样用夸张的标题和煽情的段落来吸引眼球,而是通过精炼的语言,将复杂的心理学和行为科学原理,以一种非常人性化的方式呈现出来。我特别留意了作者在处理“小胜利”积累方面的内容。它强调了庆祝每一个里程碑的重要性,以及如何利用这些小的成功来巩固神经通路,从而为更大的飞跃打下基础。这种注重细节和过程中的心理激励机制,是非常科学且可持续的。对于那些渴望长期、稳定进步的人来说,这本书提供了坚实的理论支撑和可信赖的操作步骤。它成功地将“高远志向”与“日常自律”这两者完美地焊接了起来,让我对如何持续地、有意识地塑造自己的未来,有了前所未有的清晰感和掌控感。
评分说实话,我带着一丝怀疑开始阅读这本书的,因为市面上关于“成功学”的书籍太多,很容易陷入陈词滥调。然而,这本书以一种近乎“反直觉”的智慧,打破了许多我过去根深蒂固的认知偏差。它没有鼓吹“永不放弃”的僵硬口号,反而提出了在特定情况下,如何有策略地“重新定义”目标,甚至适时转向的艺术。这种灵活性和对现实情况的深刻洞察,是其他同类书籍中罕见的。其中关于“环境设计”的部分对我启发极大,作者清晰地阐述了我们所处的物理和社交环境如何潜移默化地影响我们的决策质量。我立刻着手清理了办公桌上的干扰源,并调整了我的社交圈子,仅仅这些微小的改变,就已经带来了效率上的显著提升。这本书的价值在于,它让你意识到,实现目标需要的不仅仅是意志力,更是一套精心设计的支持系统。
评分我必须说,这本书的结构安排堪称教科书级别,逻辑链条异常清晰,层层递进,毫无赘余之处。它不是那种东拉西扯、什么都想塞进去的“大杂烩”,而是聚焦于核心的“转化机制”。作者似乎非常注重读者的实际操作体验,每一个理论模块之后,都紧跟着一连串可以直接应用到工作和生活中的工具或练习。我个人尝试了书中介绍的一种“反向规划法”来处理一个长期困扰我的大型项目,效果立竿见影。它强迫你从最终的愿景出发,不断向后推导,直到找出第一个可执行的今日任务。这种严谨的、近乎工程学的目标分解方法,对于我这种偏爱系统性解决问题的人来说,简直是久旱逢甘霖。而且,它对“衡量标准”的定义非常深入,不仅仅是数字上的成功,更包含了对个人成长和内在满足感的评估,这种全面的视角让我耳目一新,感到非常被尊重。
评分这本书简直是一股清流,完全没有那种高高在上的说教感,读起来非常接地气。作者似乎真的花了不少心思去理解我们普通人在设定目标和实现目标过程中会遇到的各种“拦路虎”。我最欣赏的一点是,它没有停留在告诉你“要雄心勃勃”这种空泛的口号上,而是深入挖掘了那些微妙的心理障碍,比如对失败的恐惧,或是对“完美”的过度追求导致的拖延。书中对于如何将那些看起来遥不可及的“大象”拆解成可以每日执行的“小步子”,讲解得极其详尽和实用。它提供了一套非常结构化的思维框架,让你能清晰地看到自己目前的位置,以及通往理想状态的每一步路径。我尤其喜欢它强调的“过程管理”而非仅仅是“结果导向”。这种视角上的转变,真的让我对自己未来几年的规划,少了很多焦虑,多了几分笃定。读完之后,我感觉自己不再是那个被目标压得喘不过气的人,而更像是一个手握地图、信心满满的探险家。它不是那种读完就束之高阁的励志书,而是更像一本随时可以翻阅的行动指南,帮你时刻校准方向。
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