圖書標籤: 教材 marketing
发表于2024-11-25
Consumer Behaviour pdf epub mobi txt 電子書 下載 2024
This book links in consumer behaviour theory with the real life problems faced by practitioners. The unique five-part micro-to-macro wheel structure provides a multi-disciplinary approach, including the latest data for profiling European consumers. The book shows how research and concepts in consumer behaviour can inform and be applied to broader strategic marketing issues. Suitable for undergraduate or postgraduate business and marketing students
上學期的教科書,當時從圖書館藉真不容易啊,現在在圖書館看到還有種藉迴去的衝動
評分通俗易懂的教材,比老師上課講的詳細多瞭。然後看瞭這書就有種“原來我們這種傻逼消費者早就被看光瞭”的趕腳。
評分教材
評分我讀完瞭,這種教材太上頭瞭。
評分上學期的教科書,當時從圖書館藉真不容易啊,現在在圖書館看到還有種藉迴去的衝動
評分
評分
評分
評分
Consumer Behaviour pdf epub mobi txt 電子書 下載 2024