Advanced Focus Group Research

Advanced Focus Group Research pdf epub mobi txt 电子书 下载 2025

出版者:Sage Publications, Inc
作者:Edward F. Fern
出品人:
页数:264
译者:
出版时间:2001-6-25
价格:USD 66.95
装帧:Paperback
isbn号码:9780761912491
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Specifically written for researchers and students with a fundamental knowledge of focus group research, the book gives numerous examples of what researchers should and should not do in designing their own research projects. In addition, it critically examines the limits of focus groups and suggests how to use focus groups for nontraditional research tasks.

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