Wake Me Up When the Data is Over pdf epub mobi txt 電子書下載 2024

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Silverman, Lori L. 編

2009-2

320

253.00元

9780470483305

圖書標籤: 講故事

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发表于2024-11-24

Wake Me Up When the Data is Over epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Wake Me Up When the Data is Over pdf epub mobi txt 電子書下載 2024

圖書描述

This book includes real-life examples from over 70 respected organizations, small and large, representing a multitude of industries using stories to drive results. Leaders from organizations such as Microsoft, Lands' End, Verizon, U.S. Air Force, and World Vision demonstrate the strong positive influence stories can have. No abstract theories or platitudes are conveyed here. The book spells out how Kevin Roberts, CEO worldwide of Saatchi & Saatchi, achieved sustained sales growth after several mergers and downsizings caused the organization to fall on hard times. It also shows how Erik Shaw, president and CEO of FivePoint Federal Credit Union, overcame resistance to an organizational name change, resulting in membership growth exceeding the national average.

Wake Me Up When the Data is Over 下載 mobi epub pdf txt 電子書