Contemporary Direct and Interactive Marketing pdf epub mobi txt 電子書下載 2024

☆☆☆☆☆
簡體網頁||繁體網頁

Spiller, Lisa D., Ph.D./ Baier, Martin

2009-2

504

$ 165.74

9780136086109

圖書標籤:

喜歡 Contemporary Direct and Interactive Marketing 的讀者還喜歡

下載链接在页面底部

點擊這裡下載

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 複製鏈接

想要找書就要到小哈圖書下載中心

qciss.net

立刻按 ctrl+D收藏本頁

你會得到大驚喜!!

发表于2024-11-28

Contemporary Direct and Interactive Marketing epub 下載 mobi 下載 pdf 下載 txt 電子書下載 2024

Contemporary Direct and Interactive Marketing pdf epub mobi txt 電子書下載 2024

圖書描述

For courses in direct and interactive marketing. Learn to identify a firm's ideal customer and turn him into a life-long client. The Internet has made personal communication faster than ever, giving advertisers the opportunity to speak directly to their audience like never before. Spiller/Baier combines the theory of direct and interactive marketing with highly practical strategies and examples. Direct and interactive marketing requires a focused set of skills for maximum effectiveness, including customer profiling, research and testing, and interactive media planning. Students learn to use the fundamental principles of direct marketing to create hi-tech campaigns using the latest technology. In this newly revised second edition, the text has been updated to reflect the most recent innovations in online advertising and customer interaction. Among these additions are sections on blogging, social networks, and search engine advertising.

Contemporary Direct and Interactive Marketing 下載 mobi epub pdf txt 電子書