The 1% Windfall pdf epub mobi txt 電子書 下載 2024


The 1% Windfall

簡體網頁||繁體網頁
Rafi Mohammed
HarperBusiness
2010-03-01
256
USD 27.99
Hardcover
9780061684326

圖書標籤: PMBA  Business  marketing  finance   


喜歡 The 1% Windfall 的讀者還喜歡




點擊這裡下載
    


想要找書就要到 小哈圖書下載中心
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

发表于2024-11-10

The 1% Windfall epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024

The 1% Windfall epub 下載 mobi 下載 pdf 下載 txt 電子書 下載 2024

The 1% Windfall pdf epub mobi txt 電子書 下載 2024



圖書描述

The 1% Windfall reveals how modest incremental changes to an everyday business practice - pricing - can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, their average operating profits would increase by 11%. Using a 1% increase in price, some companies would see even more growth in percentage of profit: Sears, 155%; McKesson, 100%, Tyson, 81%, Land O'Lakes, 58%, Whirlpool, 35%. The good news is that better pricing is more than simply raising prices. Instead, the key is to offer customers a variety of pricing options. This strategy is win-win: profits to companies and choices for consumers. But how do executives and managers set the right price? Underpinned by sound empirical research and real-life anecdotes, The 1% Windfall addresses this fundamental question. This book offers guidelines that any company - whether a multi-national conglomerate, small business, or even a non-profit - can follow to create a comprehensive pricing strategy for any product or service. In addition, these techniques and tools provide solutions to avert a slump in a recession, offset the impact of inflation, or battle a new competitor. The result is a mind-opening clear blueprint for companies to price for profit and growth. (edited by author)

The 1% Windfall 下載 mobi epub pdf txt 電子書

著者簡介

拉菲·穆罕默德在過去二十年中一直緻力於定價研究。他是Culture of Profit有限責任公司的創始人。這傢位於馬薩諸塞州劍橋的公司緻力於為商業機構提供谘詢服務,以幫助他們製定並改進定價戰略。穆罕默德是《定價的藝術》一書的作者。他齣生於密爾沃基,在辛辛那提長大,從波士頓大學、倫敦經濟學院獲得經濟學學位,也是康奈爾大學的經濟學博士。


圖書目錄


The 1% Windfall pdf epub mobi txt 電子書 下載
想要找書就要到 小哈圖書下載中心
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

用戶評價

評分

em-ed 650. nice little book about pricing. good framing of thinking in terms of opportunity cost. and reserving discounts for price sensitive customers. mostly economics, which also means marketing major is a hoax.

評分

em-ed 650. nice little book about pricing. good framing of thinking in terms of opportunity cost. and reserving discounts for price sensitive customers. mostly economics, which also means marketing major is a hoax.

評分

“利潤高說明用戶構成有缺陷”,憑這句就可以確定值得讀

評分

“利潤高說明用戶構成有缺陷”,憑這句就可以確定值得讀

評分

em-ed 650. nice little book about pricing. good framing of thinking in terms of opportunity cost. and reserving discounts for price sensitive customers. mostly economics, which also means marketing major is a hoax.

讀後感

評分

評分

評分

評分

評分

類似圖書 點擊查看全場最低價

The 1% Windfall pdf epub mobi txt 電子書 下載 2024


分享鏈接





相關圖書




本站所有內容均為互聯網搜索引擎提供的公開搜索信息,本站不存儲任何數據與內容,任何內容與數據均與本站無關,如有需要請聯繫相關搜索引擎包括但不限於百度google,bing,sogou

友情鏈接

© 2024 qciss.net All Rights Reserved. 小哈圖書下載中心 版权所有