Programming for TV, Radio & The Internet, Second Edition pdf epub mobi txt 电子书下载 2024

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简体网页||繁体网页

Lynne Gross

Focal Press

2005-03-10

344

USD 70.95

Paperback

9780240806822

图书标签: 策划

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发表于2024-12-26

Programming for TV, Radio & The Internet, Second Edition epub 下载 mobi 下载 pdf 下载 txt 电子书下载 2024

Programming for TV, Radio & The Internet, Second Edition pdf epub mobi txt 电子书下载 2024

图书描述

Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!

Programming for TV, Radio & The Internet, Second Edition 下载 mobi epub pdf txt 电子书